Know Thy User

Google Keynote at Magazines 24/7

Google’s Avinash Kaushik will present a vision of the next generation of Analytics, based on a dramatically expanded base of user research data, at MPA’s 5th Annual Digital Conference. read more

Change Is Coming

The dramatic conclusion to a lengthy campaign season brings a sea of change to the face of Capitol Hill. With a Democratic Administration and larger Democratic majorities in the House and Senate, the 111th Congress will be active and engaged on a number of issues, and wield considerable power to accomplish their agenda. read more

Lifetime Achievement Awards

The magazine industry will honor two publishing legends on January 29. Time Inc.’s Ann Moore will receive MPA’s Henry Johnson Fisher Award, while Martha Stewart of Martha Stewart Living Omnimedia will be inducted into ASME’s Magazine Editors’ Hall of Fame. Read more

Environmental Paper Assessment Tool

EPAT® offers publishers an accessible and effective approach for evaluating and selecting environmentally preferable paper products. MPA members are eligible for a one-year subscription for $500 – 75% off the standard price of $2000. Each subscription includes an “Introduction to EPAT” webinar training session led by EPAT developers Metafore. read more