Bookmark Us! MPA News Roundup 2020

The MPA News Roundup 2020 has been re-created to provide news and highlights for the magazine media industry. Weekly updates to the newsletter will appear on our website, so that you can stay on top of all the latest industry news.

 

September 16, 2020 

How ‘The Atlantic‘ Gained 300,000 New Subscribers in the Past 12 Months, Including 20,000 Subscribers in a Weekend
The growth puts them comfortably on track to reach its current goal of turning consumer revenue into a $50 million business for ‘The Atlantic’ by 2022. Digiday 9/10,CNN 9/9

'Self' Magazine Announces 2 Award Seals, Product Line With JimmyJane
‘Self’ magazine is expanding into licensing and commerce, with an upcoming product line with the brand JimmyJane and the launch of two new award seals:Self Certified and Self Fave. MediaPost 9/4

Meredith Announces Expanded Podcast Series Across Titles
‘PEOPLE Every Day,’ ’InStyle: Ladies First,’ and other podcast series from Meredith will launch this Fall. Media Morning Today 9/9, Meredith 9/9

'New Yorker' Festival Goes Virtual, Adds Drive-In
The festival events will stream live and be available for on-demand replay. Events will have added resonance in the political sector, given ongoing protests about racial justice and the upcoming election. MediaPost 9/9

Bonnier Expands ‘Saveur Selects” Line with Kitchen Knives and Accessories
The publisher of ‘Saveur” magazine is expanding its licensing program with a new culinary line. Bonnier 9/10

‘Architectural Digest’ Teams Up with the Black Interior Designers Network for Virtual Showcase
‘The Iconic Home’ is set to launch in November with support from brands including Caesarstone and Gaggenau AdAge 9/9

“Young people believe in traditional media again”: Lessons from FIPP World Media Congress
The event, held virtually this year, featured opening remarks by Condé Nast’s global Chief Operating Officer, Wolfgang Blau. What’s New in Publishing 9/8

Apple is striking a more conciliatory tone with the ad industry
After giving publishers more time to adapt to its app privacy change, Apple has also agreed to meet with ad industry bodies to discuss concerns about the update. Digiday 9/8, AdExchanger 9/8