August 30, 2019

GQ Partners with CB2 on Furniture Collection

"Apparently baseball has been dying since it was born."

- Emma Baccellieria in Sports Illustrated

Mushrooms in Mexican food? You bet.

-Vegetarian Times

 

GQ Partners with CB2 on Furniture Collection

The collaboration took inspiration from cities "with iconic architecture, from Chicago to Palm Springs," on products that range from sofas to barstools.

 

Folio:'s People Moves Recap: Meredith Corp. Makes Digital-Side Promotions

Former Time Inc. CEO Rich Battista joins Imagine Entertainment, more editors move to Medium and more.

 

Analyst: Rising Esports' Young Viewing Will Hurt Traditional Media

Traditional media, including TV, radio and magazines, will see erosion of younger viewers 18-25 moving more to esports...

 

New York Times Tests Stricter Registration Wall

The New York Times' metered paywall allows visitors to access five articles for free a month. The publisher hit 3.7 million digital subscribers in June.

 

Magazine Media Spotlight: Is the Trump Administration Really Looking Out for Outdoorsmen and Women?

Outoor Life asks the Secretary of the Department of the Interior (and a whole bunch of public-land experts) about energy extraction, habitat conservation, and access.

 

Study: Education, Training Essential to Best Position Branded Content

The project examines how local media can work with advertisers to better understand, engage and benefit from branded content campaigns. The first study was released earlier this year.

 

Forget Behavioral Targeting – Ad Format Is the Real Problem

The problem isn’t necessarily the ad targeting itself; rather, it’s the ad format that’s inherently flawed. According to Smart Insights, the average display ad click-through rate (CTR) across all formats is a measly 0.05% — or 5 clicks per every 10,000 impressions. These “performance” ad units simply aren’t performing, which undercuts publisher revenue while taking up valuable website real estate.

 

 

Is Former Googler John Giannandrea Pushing Apple Toward a Better Search Engine?

Giannandrea left Google to take a spot on Apple’s executive team in December 2018, as SVP of machine learning and artificial intelligence strategy.

 

Study: Customer Satisfaction Now Top Marketing Metric Worldwide

Marketing metrics have moved beyond simple last-click rates, judging by a new global study from the University of Technology Sydney (UTS) Business School and published in Journal of International Business Studies.

 

Tales From the Trails: Runners’ Stories That Inspire and Transform

Hearst's Michael Clinton has a new book, Tales From the Trails: Runners’ Stories That Inspire and Transform, which focuses on one of his longtime passions — lacing up his sneakers and getting moving. Attend the launch and book signing Thursday, September 19, from 6-9pm at the NYRR Runcenter, 320 West 57th Street, NYC.

 

The June 2019 Magazine Media 360° Brand Audience Report Is Here!

The June 2019 Magazine Media 360° Brand Audience Report hits the mid-year point with a Total Audience of 1.6 billion, up 5.5% versus year ago. Continuing the healthy growth we saw in the first quarter, performance by media platform is relatively the same pattern as last year. However, growth rates are accelerating while declines are slowing as audiences embrace new platforms and continue consuming content in all its forms.

 

 

 

Save the Date!

Brand Power | November 5

 

 

 

BONNIER NAMES TOBY HILL EDITOR-IN-CHIEF OF CYCLE VOLTA

 

THE ATLANTIC HIRES KAITLYN TIFFANY AS STAFF WRITER

 

REAL SIMPLE LAUNCHES THE FIRST EVER SMART MONEY AWARDS

 

 

VIEW ALL MEMBER PRESS RELEASES

 

Editorial Assistant | Wine Spectator | New York City

 

eCommerce Editorial Intern | Meredith | New York City

 

Real Weddings Editorial Intern | The Knot Worldwide | New York City