August 13, 2019

Here’s the Cover of the First Issue of Esquire from New Editor in Chief Michael Sebastian: Ad Age Eyes the Fall Magazine Covers

“Humans without romance become curmudgeons and predictable with misery.”

- Carlos Santana in AARP The Magazine

You've probably heard of a wine sommelier - now meet the world's most sought after water taster

- 1843

 

Here’s the Cover of the First Issue of Esquire from New Editor in Chief Michael Sebastian: Ad Age Eyes the Fall Magazine Covers

Actor and “national treasure” Woody Harrelson lands the cover—and the magazine has been promoting his interview on social media with teasers such as “Woody Harrelson Once Had to Escape a 'Brutal' Dinner With Donald Trump.”

 

Ebony Magazine: The Publication Was Revolutionary for Its Depiction of Middle-Class African-American Life.

Brent Staples of The New York Times writes "Marketers suggested that Ebony itself was reaching more than 40 percent of the nation’s black adults — a reach that was said to be unmatched by any other general-interest magazine in the country."

 

Inside Glamour UK’s Print-First to Digital-First Transformation

"At the PPA Festival, Camilla Newman, Glamour’s Publishing Director, explored the brand’s journey over the past 12 months from being primarily focused on the print magazine, to going digital-first."

 

Bustle Digital Group Taps Alyssa Vingan Klein to Head Nylon, -Will Revive Print Magazine

The digital and former print brand was acquired in June by Bustle Digital Group. Vingan Klein begins her new role as editorial director of Nylon next month. She will oversee the entirety of editorial operations at Nylon. She will also oversee the relaunch of Nylon’s print edition.

 

"SmartNews Valuation Echoes Dot-Com Bubble": Rob Williams

"I was reminded of that era while reading a story last week about the $1.1 billion valuation for SmartNews, a news aggregation app with 20 million users worldwide."

 

Complex Networks Adds New Positions to Branded Content, Marketing Teams

Jonathan Hunt will serve as executive vice president of marketing and audience development. Katina Lee is the new head of branded content. David Weinstein will take on the role of vice president of production.

 

Time Out’s Julio Bruno: What Readers Want Is Community

In 2014, Time Out opened its first marketplace in Lisbon, Portugal. The idea was a food hall with restaurants, bars, a cooking school and an event venue, a curated celebration of the best the city has to offer.

 

Verizon to Sell Tumblr to WordPress Owner

Verizon Media Group, formerly called Oath, is the digital media umbrella that owns more than 50 brands, including HuffPost, TechCrunch and Tumblr.

 

The “Remarkable Transformation” of a Print Publisher: Highlights from WAN-IFRA Report

The digital transformation of Aller Media began with converting content created for print products and distributing them electronically. The content was enhanced with multimedia and interactive features, and shared on social media.

 

 

How Tamedia’s IT Team Is Building an Editorial System for the Future

Tamedia is the largest media group in Switzerland, reaching two thirds of the country’s 8.5 million population through one of its 30+ titles. The organization’s IT team is building a future-proof infrastructure, as part of its strategy to thrive as print continues its slow and steady decline.

 

As Programmatic Advertisers Get Smarter, Agencies Shake up the Trading Desk Model

"Agency trading desks were previously viewed as black-box buys of cheap inventory during the advent of programmatic media, whereas now they are much more focused on using ad tech to buy quality media as well."

 

Why Advertisers Are Starting to Open their Wallets for Podcasts

"The very personal appeal of podcasts — and the ads they typically carry — are also reflected in the ad avoidance results. Fewer U.S. podcast listeners say they skip or otherwise avoid ads in podcasts than ads in any other media, especially ads in other digital media."

 

Access the New Social Media Report for Q2 2019!

The Magazine Media 360 Q2 2019 Social Media Report reveals that magazine brand Likes/Followers show a mild uptick (+2.4%) versus the prior quarter. In the last three months, Likes/Followers on the three tracked social networks increased over 26 million to a total of 1.1 billion.

 

Internet of Things Faces Skills Gap

A new global study found that the majority (56%) of unsuccessful IoT projects were determined within months, so that organizations could move on or at least revisit original project goals.

 

How the Right Data Technology Can Fuel Your Organic Sales Growth

If you’re going to spend money on technology, it has to be coupled with a strategy for either getting new customers or keeping existing customers.

 

 

 

Save the Date!

Brand Power | November 5

 

 

GLAMOUR EXCLUSIVE: WOMEN OF THE YEAR ALL YEAR: BEAUTY

 

GEORGE GREEN, FORMER PRESIDENT AND CEO OF HEARST MAGAZINES INTERNATIONAL, DEAD AT 81

 

HEARST NEWSPAPERS ANNOUNCES LEADERSHIP PROMOTIONS AT THE SAN ANTONIO EXPRESS-NEWS

 

BONNIER CORP. NAMES ALEX ROBINSON EDITOR IN CHIEF OF OUTDOOR LIFE

 

 

VIEW ALL MEMBER PRESS RELEASES

 

Editorial Assistant | Wine Spectator | New York City

 

eCommerce Editorial Intern | Meredith | New York City

 

Real Weddings Editorial Intern | The Knot Worldwide | New York City