Here’s the Cover of the First Issue of Esquire from New Editor in Chief Michael Sebastian: Ad Age Eyes the Fall Magazine Covers
Actor and “national treasure” Woody Harrelson lands the cover—and the magazine has been promoting his interview on social media with teasers such as “Woody Harrelson Once Had to Escape a 'Brutal' Dinner With Donald Trump.”
Ebony Magazine: The Publication Was Revolutionary for Its Depiction of Middle-Class African-American Life.
Brent Staples of The New York Times writes "Marketers suggested that Ebony itself was reaching more than 40 percent of the nation’s black adults — a reach that was said to be unmatched by any other general-interest magazine in the country."
Inside Glamour UK’s Print-First to Digital-First Transformation
"At the PPA Festival, Camilla Newman, Glamour’s Publishing Director, explored the brand’s journey over the past 12 months from being primarily focused on the print magazine, to going digital-first."
Bustle Digital Group Taps Alyssa Vingan Klein to Head Nylon, -Will Revive Print Magazine
The digital and former print brand was acquired in June by Bustle Digital Group. Vingan Klein begins her new role as editorial director of Nylon next month. She will oversee the entirety of editorial operations at Nylon. She will also oversee the relaunch of Nylon’s print edition.
"SmartNews Valuation Echoes Dot-Com Bubble": Rob Williams
"I was reminded of that era while reading a story last week about the $1.1 billion valuation for SmartNews, a news aggregation app with 20 million users worldwide."
Complex Networks Adds New Positions to Branded Content, Marketing Teams
Jonathan Hunt will serve as executive vice president of marketing and audience development. Katina Lee is the new head of branded content. David Weinstein will take on the role of vice president of production.
Time Out’s Julio Bruno: What Readers Want Is Community
In 2014, Time Out opened its first marketplace in Lisbon, Portugal. The idea was a food hall with restaurants, bars, a cooking school and an event venue, a curated celebration of the best the city has to offer.
Verizon to Sell Tumblr to WordPress Owner
Verizon Media Group, formerly called Oath, is the digital media umbrella that owns more than 50 brands, including HuffPost, TechCrunch and Tumblr.
The “Remarkable Transformation” of a Print Publisher: Highlights from WAN-IFRA Report
The digital transformation of Aller Media began with converting content created for print products and distributing them electronically. The content was enhanced with multimedia and interactive features, and shared on social media.