More on Netflix Goes "Wide," Will Produce Print Magazine, First Issue Focuses on Emmys
The free, print magazine, currently called 'Wide," will be over 100 pages and contain interviews, essays and features around Netflix series.
Starting From Scratch: Pritchard's 5-Point Plan for a New Media Supply Chain
Procter & Gamble Chief Brand Officer Marc Pritchard told those gathered at the ANA Media Conference today that it’s time to create a new digital media supply chain because retrofitting and other short term remedies just aren’t enough to fix all the problems—brand safety, transparency and privacy issues among them--with the current system.
Folio: Recaps the Week in People Moves: Time Taps New Editorial Talent
High Times has a new president and CEO, Bustle's founding EIC steps down, Hearst Autos names new leadership and more people on the move in magazine media.
AMI Puts National Enquirer Up for Sale, Said to Be in Talks with Buyer
David Pecker stated that American Media has shifted emphasis away from publications like the National Enquirer and its other tabloids, such as Star, and renewed focus on magazines like Us Weekly and Men’s Journal. He stated: “Because of this focus, we feel the future opportunities with the tabloids can be best exploited by a different ownership.”
"A More Sophisticated Influencer Strategy’: Publishers Are Building Teams to Recruit "Expert Networks"
Quartz has a team of five people, the Quartz Pro Committee, partly responsible for identifying and recruiting people to contribute thoughts and commentary to Quartz’s mobile app. The Washington Post’s brand studio, WP BrandStudio, recently hired a person to attract and cultivate a network of leading executives, experts and authorities, called the Collective, which helps create and distribute BrandStudio’s content. Axios has two people working full-time on recruiting, managing subject matter experts to participate in Expert Voices, the news publisher’s year-old, invite-only contributor network.
Inside Univision’s Troubled Acquisition of Gizmodo and The Onion
Univision spent roughly $200 million on Gizmodo Media Group and The Onion. Here’s why it sold those properties for less than $50 million.
Publishing to Apple News+ with WoodWing
WoodWing makes publishing to Apple News+ simple by handling all the details. Their Digital Services Group styles publishers’ content in Apple News Format (ANF) using Inception, a cloud-based WYSIWYG digital editor.