The Association of Magazine Media

Terri Walter

Chief Marketing Officer

Chartbeat

Terri Walter, the chief marketing officer of Chartbeat, works to ensure that media organizations have the data and insights they need for quality content to thrive.

Walter’s first media job included teaching HTML at the United Nations to help the newsroom build its first website. Now a media veteran of 20 years, Walter has worked tirelessly over her career to build visibility for high potential brands while stewarding transformation and the adoption of new technologies.  She has experience on all sides of the media industry—agency, publisher and advertiser—at companies such as Microsoft, DoubleClick, Razorfish and Pubmatic—always at the forefront of media and technology innovation.  She is an accomplished marketer, digital media expert and editor of landmark reports including DoubleClick's The First Decade in Online Advertising, Razorfish’s The Digital Outlook Report and Razorfish-CafeMom’s award-winning Digital Mom, which was featured on The Today Show

What Walter loves most about Chartbeat is its commitment to journalism and its very special place in the world—at the center of storytelling, data and innovation. She has a Masters of International Affairs from Columbia University’s SIPA and a BA, English and Philosophy, from Boston College.