The Association of Magazine Media

Thursday, November 1, 2018

Meredith Announces Several New Senior Publishing Roles and Promotions
Meredith Corporation has announced several new senior publishing roles and responsibilities in its National Media Group, effective immediately.
Trusted Media Brands’ Bonnie Kintzer on How 360° Data Supports an "Audience First" Message
Since being named president and CEO of Trusted Media Brands in 2014, Bonnie Kintzer has led the company through a rebrand and has implemented strategies to increase audience engagement across all brands. Here she shares her insights on the importance of cross-media data, the value of industry partnerships and why she joined AAM’s board of directors.
Associate Member Spotlight: 5 Questions with Patrick Kenny of Accio
Accio is a deep tech visual-led global advertising platform which enables publishers to monetize their image and video libraries. Its proprietary self-learning AI engine recognizes objects, identifies products and interprets actions in real time. It reads the stimuli embedded in images and videos and helps advertisers talk to customers at precisely the moment where desire is triggered.
Kids' Mobile Apps Are Filled with Manipulative Ads
Conditioning consumers earlier than ever, mobile apps designed for kids 5 and below are brimming with ads -- a fair share of which are “misleading” and “manipulative.” The study -- just published in the Journal of Development and Behavioral Pediatrics -- found that 95% of kid-targeted apps contained at least one type of ad.
Jennifer Lopez Poses for InStyle Magazine in Nothing but a Cape
Before we had even heard of Kim Kardashian, Jennifer Lopez inspired women across the globe to embrace their curves in a world dominated by size zero models and unattainable beauty ideals. But it seems the singer wasn’t aware of her influential status at the time. In a cover interview for Instyle magazine, the 49-year-old revealed, “I was just being myself.”
Men's Health, Crunch Fitness Partner for Workout Classes
“Our audience is always looking for new ways to take their fitness routines to the next level, and our 30th anniversary is the perfect time to offer them something unique,” stated Jack Essig, senior vice president, publishing director-Chief Revenue Officer at Men’s Health, a Hearst magazine.
How Publishers Can Achieve an Ideal Revenue Mix: Peter Houston of Flipping Pages Media
Single or even double income-stream publishing is increasingly a thing of the past. The search for sustainable revenues has taken many media organizations way beyond advertising or newsstand sales into a seemingly infinite array of money-making schemes.
ASME NEXT Seminar: From Pitch to Print
Workshop your story ideas with top editors. You'll learn: how to generate successful story ideas; how to pitch to editors in chief; how to turn story ideas into magazine features.
Gear Patrol Magazine Partners with Indie Stores to Promote Latest Issue
Gear Patrol is marketing its seventh print issue with activations at five independent shops across the country.
Creative Loafing Charlotte Abruptly Ceases Print Production
Under a new owner, all seven staffers were laid off and the 31-year-old alt-weekly will transition to a digital-first focus.
Action Magazine Founder, Columnist Sam Kindrick, Faces Cancer
Willie Nelson, pictured left, was among the many well-known Texas musicians that Sam Kindrick, center, hung out with and also wrote about in Action Magazine decades ago. Also pictured is Joe Cardenas, an old friend of Kindrick.
Language App Babbel Launches Digital Magazine
Language learning app Babbel says its recently launched magazine is the No. 1 source of leads, or prospective customers, to the Babbel program. Babbel claims to be the top-grossing language app, with over 1 million active paying subscribers. The magazine inspires readers to learn a language and sign up to pay to use the program, Babbel’s U.S. CEO Julie Hansen told Publishers Daily.
Artist Liz Cohen Celebrates Cover Models of "Lowrider" Magazine
Launched in 1977, the San Jose-based Lowrider car enthusiast magazine struggled until it made an editorial decision that clicked: placing beautiful women on its cover alongside the beautiful cars. The magazine continued the tradition until 2015, announcing female models would cease to appear in its photography just one week after Playboy announced its (short-lived) decision not to include fully nude models.
Get a Video-Like Ad Experience at a Fraction of the Cost
Delivering 3 to 5 times better performance, Adsonica™ leads the way with the world's first single file audio display ad unit.
FIPP London Is Happening on the 12th of December!
Not only will this event combine a select group of world-class speakers from the local region and across the globe, sharing their knowledge and insight, it will also celebrate the greatest talent in our industry, combining the FIPP Rising Stars in Media and FIPP Insight Awards. Delegates are invited to stay for the entire programme or can select to attend either the Insider programme or the Awards individually. The events are free to attend however each delegate will need to be confirmed and registered.
2019 Kelly Awards Now Open For Entries
The Kelly Awards honor the creative spirit of excellence and innovation in the art of advertising in magazine media. Agency creative teams, advertising clients and magazine media publishers working on advertising creative, multi-platform campaigns and custom programs should enter the awards. Winners will be announced at the American Magazine Media Conference on February 5, 2019.
ASME Best Cover Contest 2019 Call for Entries Posted
The ASME Best Cover Contest honors magazine covers published between January 1, 2018, and December 31, 2018. Leading editors, art directors and photo editors choose the five best covers in 10 categories. The ASME Board of Directors selects the Cover of the Year from the top ten covers. Readers pick the winners of the ASME Readers’ Choice Awards at facebook.com/asme1963 ( https://www.facebook.com/ASME1963/ ). Visit asmebestcovercontest.org ( https://asmebestcovercontest.secure-platform.com/a/organizations/main/home ) to download the call for entries.
ASME NEXT Awards 2019 Call for Entries Posted
Sponsored by the American Society of Magazine Editors in association with MPA–The Association of Magazine Media, the ASME Next Awards were established in 2016 to support the development of print and digital magazine media by recognizing young journalists who have already demonstrated extraordinary promise at the beginning of their careers. Five award recipients will be honored at the Ellie Awards on Thursday, March 14, 2019, at Brooklyn Steel in New York. Visit asmenextawards.org to download the call for entries.
Ellies 2019 Call for Entries Posted
The National Magazine Awards for Print and Digital Media 2019 Call for Entries is now posted at ellieawards.org. Notable changes include the introduction of an award for podcasting as well as new categories for service and lifestyle publications. The deadline for entry for content published before November 1, 2018, is Tuesday, November 13, 2018. The deadline for entry for content published on or after November 1, 2018, is Tuesday, December 11, 2018. Visit ellieawards.org to see the awards schedule.
The ASME Award for Fiction 2019 Call for Entries Posted
Editors of consumer magazines and literary publications are invited to submit entries for the 2019 ASME Award for Fiction. Intended to celebrate the historic link between literary fiction and magazine journalism, the award honors print magazines and magazine websites for overall excellence in fiction. The deadline to enter is November 29, 2018. For more information, visit ellieawards.org.
Data Points Symposium: Harnessing Analytics and Measurement | Dec. 3 | NYC
Do you fully leverage your brand and consumer data? Do you understand the new privacy and security measures? Join MPA’s half-day program including expert insights, current trends, success stories and best practices that will help you make smart data decisions and boost revenue. FREE for MPA/ASME members – register today!
This edition features 20% more of the independent research, statistics and compelling facts that articulate the power of magazine media and its effectiveness compared to other media. Please find: New category data and charts from the recently launched Magazine Media 360° Social Media Engagement Factor. New multimedia comparisons proving magazine readers are the strongest everyday influencers. New data proving advertising in magazines raises brand awareness and purchase intent. New Pharma ROAS case studies that show magazines drive conversions to branded prescription drugs. •New charts that show while trust in platforms declines, trust in journalism rebounds. •New charts that show how magazines excel in motivating consumer trial with featured samples and coupons. •New charts that show the role of print and subscriptions in the circulation mix. We encourage you to use this information in your own brand presentations, marketing and conversations. Please let us know if you’d like additional copies—and be sure to share the digital versions (PDF and Powerpoint) at www.magazine.org/factbook.
December 03, 2018
Grant Thornton Conference Center
February 05, 2019
225 Liberty Street