The Association of Magazine Media

Monday, October 22, 2018

Why Magazine Covers Are Making a Comeback: Designers Can Thank Newsstand Sales
Newsstand sales are a “much less relevant part” to the business, said New York Magazine editor-in-chief Adam Moss, adding, “This present business environment is just hugely liberating because you can just then make the cover the best cover you can.”
Magazines and the Attention Economy
Billionaires are not buying prestigious book publishers or TV channels. What is so special about magazines or newspaper periodicals?
GQ, Texas Monthly, Launch New Podcasts
GQ launched “Mad Influence,” which features deep dive conversations with influencers and celebrities about critical points in their careers. The series in presented by sponsor Moet and Chandon in collaboration with At Will Media.
Good Housekeeping's Lori Bergamotto on TODAY
Good Housekeeping Style Director Lori Bergamotto appeared on TODAY with Kathie Lee and Hoda this morning, sharing easy DIY Halloween costumes.
Right On! A Cultural Classic Makes Its Comeback (Returning to Print in June)
While the imprint ran its last issue in 2011 (coinciding with the rise of digital media), Horner, who now owns the imprint, is rebooting the American classic, including the launch of Right On! Digital in June of this year.
The Erotica Magazine Richardson Marks Its 20th Anniversary with a Nude Kim Kardashian
She’s the most famous person to ever be on the magazine’s cover, but founder Andrew Richardson swears it won’t change them.
Facebook Pushes Efforts to Curb Fake News
To prep for likely threats from foreign interference in voter suppression campaigns, the team has engaged in mock scenario-planning since September.
What Happens When Facebook Goes Down? People Read the News
Without a News Feed to scroll through, more people head directly to news sites for their information fix.
2019 Kelly Awards Now Open For Entries
The Kelly Awards honor the creative spirit of excellence and innovation in the art of advertising in magazine media. Agency creative teams, advertising clients and magazine media publishers working on advertising creative, multi-platform campaigns and custom programs should enter the awards. Winners will be announced at the American Magazine Media Conference on February 5, 2019.
ASME Best Cover Contest 2019 Call for Entries Posted
The ASME Best Cover Contest honors magazine covers published between January 1, 2018, and December 31, 2018. Leading editors, art directors and photo editors choose the five best covers in 10 categories. The ASME Board of Directors selects the Cover of the Year from the top ten covers. Readers pick the winners of the ASME Readers’ Choice Awards at facebook.com/asme1963 ( https://www.facebook.com/ASME1963/ ). Visit asmebestcovercontest.org ( https://asmebestcovercontest.secure-platform.com/a/organizations/main/home ) to download the call for entries.
The Magazine Media 360° August 2018 Data and Reports Are Here!
The August 2018 Magazine Media 360° Brand Audience Report shows that Total Audience has reached 1.8 billion, up +1.5% versus August 2017 year ago for the 112 magazine brands in the analysis. To review the August 2018 Brand Audience Report, please [click here http://www.magazine.org/magazine-media-360 ]. We continue to see double digit growth in Mobile Web and Video Audiences. Mobile Web was reported to have a +11.8% increase versus year ago, its fifth consecutive month of +10% or greater. Mobile shows no signs of slowing down its robust growth in CY 2018. Top Ten Lists are accessible here http://www.magazine.org/magazine-media-360/top-ten-lists See the Audience Mix Infographics here http://www.magazine.org/magazine-media-360/top-ten-lists
ASME NEXT Awards 2019 Call for Entries Posted
Sponsored by the American Society of Magazine Editors in association with MPA–The Association of Magazine Media, the ASME Next Awards were established in 2016 to support the development of print and digital magazine media by recognizing young journalists who have already demonstrated extraordinary promise at the beginning of their careers. Five award recipients will be honored at the Ellie Awards on Thursday, March 14, 2019, at Brooklyn Steel in New York. Visit asmenextawards.org to download the call for entries.
Ellies 2019 Call for Entries Posted
The National Magazine Awards for Print and Digital Media 2019 Call for Entries is now posted at ellieawards.org. Notable changes include the introduction of an award for podcasting as well as new categories for service and lifestyle publications. The deadline for entry for content published before November 1, 2018, is Tuesday, November 13, 2018. The deadline for entry for content published on or after November 1, 2018, is Tuesday, December 11, 2018. Visit ellieawards.org to see the awards schedule.
The ASME Award for Fiction 2019 Call for Entries Posted
Editors of consumer magazines and literary publications are invited to submit entries for the 2019 ASME Award for Fiction. Intended to celebrate the historic link between literary fiction and magazine journalism, the award honors print magazines and magazine websites for overall excellence in fiction. The deadline to enter is November 29, 2018. For more information, visit ellieawards.org.
Data Points Symposium: Harnessing Analytics and Measurement | Dec. 3 | NYC
Do you fully leverage your brand and consumer data? Do you understand the new privacy and security measures? Join MPA’s half-day program including expert insights, current trends, success stories and best practices that will help you make smart data decisions and boost revenue. FREE for MPA/ASME members – register today!
The MPA Magazine Media Factbook 2018 Is Here
This edition features 20% more of the independent research, statistics and compelling facts that articulate the power of magazine media and its effectiveness compared to other media. Please find: New category data and charts from the recently launched Magazine Media 360° Social Media Engagement Factor. New multimedia comparisons proving magazine readers are the strongest everyday influencers. New data proving advertising in magazines raises brand awareness and purchase intent. New Pharma ROAS case studies that show magazines drive conversions to branded prescription drugs. •New charts that show while trust in platforms declines, trust in journalism rebounds. •New charts that show how magazines excel in motivating consumer trial with featured samples and coupons. •New charts that show the role of print and subscriptions in the circulation mix. We encourage you to use this information in your own brand presentations, marketing and conversations. Please let us know if you’d like additional copies—and be sure to share the digital versions (PDF and Powerpoint) at www.magazine.org/factbook.
This edition features 20% more of the independent research, statistics and compelling facts that articulate the power of magazine media and its effectiveness compared to other media. Please find: New category data and charts from the recently launched Magazine Media 360° Social Media Engagement Factor. New multimedia comparisons proving magazine readers are the strongest everyday influencers. New data proving advertising in magazines raises brand awareness and purchase intent. New Pharma ROAS case studies that show magazines drive conversions to branded prescription drugs. •New charts that show while trust in platforms declines, trust in journalism rebounds. •New charts that show how magazines excel in motivating consumer trial with featured samples and coupons. •New charts that show the role of print and subscriptions in the circulation mix. We encourage you to use this information in your own brand presentations, marketing and conversations. Please let us know if you’d like additional copies—and be sure to share the digital versions (PDF and Powerpoint) at www.magazine.org/factbook.
December 03, 2018
Grant Thornton Conference Center
February 05, 2019
225 Liberty Street