The Association of Magazine Media

Monday, May 14, 2018

Meredith Reports Increased Scale, Growth, Revs Up 50%
"Our legacy Meredith businesses are performing in-line with our stated expectations, and we are aggressively focused on successfully integrating the acquired Time Inc. properties; strengthening our leading national and local media brands; executing our planned asset divestitures; and delivering on our synergy targets, which we now expect will exceed $500 million annually," stated Meredith Corporation Executive Chairman Stephen M. Lacy.
Q&A: Trusted Media Brands CEO Bonnie Kintzer on Leadership in Media Business
"Bonnie Kintzer, is president and CEO of multi-platform media company Trusted Media Brands, publisher of familiar titles such as Reader’s Digest, Taste of Home, and The Family Handyman. Since a company-wide rebrand and reinvention two years ago, TMB has been on an upward trajectory in gaining readers across its digital properties." reports Patrick Gorman.
Inside Allure’s Beauty Box Business
“When I started at Allure two years ago, I was really insistent that we think of ourselves not as a magazine, and not even just as a media brand but a brand,” said editor-in-chief Michelle Lee. “It’s all about building an ecosystem. We found that subscribing to the Beauty Box makes you more likely to subscribe to the magazine. They all cross-pollinate and help one another.”
Associate Member Spotlight: AdvantageCS
Dan Heffernan Vice President & Chief Product Manager at AdvantageCS takes on five questions; among his answers—"...innovative strategies which keep readers engaged have succeeded in increasing retention. Disparate system proliferation has made integration, marketing, and customer service challenging. Consolidating systems will reduce costs and improve the reader's experience. Reader revenue will continue to be a key indicator of health, so we expect to see more publishers trying out membership models and smart paywalls."
Esquire, Harper’s BAZAAR & Men’s Health Win Big at Annual SPD Awards Gala
The night was hosted by SPD 53 Co-Chairs Tim Leong (Executive Editor, Entertainment Weekly) and Toby Kaufmann (Executive Photography Director, Refinery29). Before the Gold and Silver Medal Winners were announced, Anton Ioukhnovets (Creative Director, 30 Point) and Debra Bishop (Art Director, The New York Times Magazine Labs) presented design icon, Fred Woodward (formerly of GQ, Rolling Stone, and Texas Monthly) with the Herb Lubalin Award for Lifetime Achievement. This prestigious honor, named after the iconic typographic innovator and designer, Herb Lubalin, has been awarded to only thirteen other creative legends, making Woodward the fourteenth in over 50 years.
The Economist Introduces New App for Subscribers
The new app comes with a full audio edition to stream all print articles, as well as the full weekly edition of The Economist magazine.
National Geographic Ranked Top Brand on Social Media by Shareablee
Jonathan Hunt, senior vice president of digital content and audience development for National Geographic Partners, spoke to Publishers Daily about the 130-year-old legacy brand and how it has been able to transform the coverage in its iconic magazine, website and TV channel to top the charts on social platforms.
Q1 2018 Magazine Media 360° Social Media Report
MPA – The Association of Magazine Media has released the Magazine Media 360° Social Media Report for 1st Quarter 2018 which includes a metric designed to measure audience engagement. To review this quarter's Social Media Report, click here [http://www.magazine.org/sites/default/files/%23%23SMR%20Q1-18%20Main%20Report-fr.pdf#overlay-context=frontpage] and to review the Social Media Report including a summary of results for the Social Media Engagement Factor analysis. You can click here [http://www.magazine.org/sites/default/files/%23%23SMR%20Q1-18%20LikesFollowers%20%2B%20%25%20Change.pdf#overlay-context=frontpage] for an alphabetical list of Likes/Followers with percent change versus prior quarter for magazine media brand by social network.

NEW YORK, NY – April 11, 2018 – Independent publishing executives will convene for the Annual IMAG Conference hosted by MPA – The Association of Magazine Media at the Taj Hotel in Boston on June 13-14. The event is chaired by Elizabeth Bramson-Boudreau, CEO and publisher, MIT Technology Review; David Nussbaum, CEO and chairman of the board, America’s Test Kitchen; and Jamie Trowbridge, president and CEO, Yankee Publishing.

All the research facts, charts, and data are ready to use in your presentations.
June 13 - 14, 2018
Taj Hotel