The Association of Magazine Media

Thursday, January 18, 2018

Amazon’s Ad Business Is Growing Faster than Google’s and Facebook’s
Amazon is on top of every marketer’s mind today. Google and Facebook combined still represent more than half of the U.S. advertising market, but Amazon’s ad business, while just 2.5 percent, is growing faster than both of them, according to speakers at AdExchanger’s Industry Preview in New York City.
A New Editor Brings New Ideas to Vanity Fair
The magazine publisher Condé Nast is undergoing a transformation, hiring a new generation of editors to reimagine its upscale print publications, including British Vogue, Architectural Digest, Vanity Fair and Glamour, as digital destinations with multicultural, multiplatform appeal.
Snapchat's Big Redesign Is Making Things Worse
83% of user reviews for the redesigned app are negative, giving it one or two stars, according to data from SensorTower and reported by TechCrunch. The redesign aims to "separate the social from the media" by putting content from friends in one section of the app and content from everyone else in another section.
Thank You to our strategic associate partners for their AMMC sponsorship support.
CMG-Comag Marketing Group, GfK, LSC Communications, and Quad Graphics. -In addition we would like to thank the following associate members for their AMMC sponsorship support. Acxiom, MediaRadar, Vindicia, Alliance for Audited Media, Google, Zinio Pro, AdMonsters, CDS Global, Chartbeat, SocialFlow, Piano, and PressReader.
Magazine Media Spotlight: JanYOUary - Good Housekeeping's Getting Fit with Household Items
Good Housekeeping executive editor Meaghan Murphy appeared on Live! With Kelly & Ryan to show “home hacks” for easy workout moves you can do at home.
Daily Beast Reporter Resigns After Plagiarism Revealed
A veteran reporter for the Daily Beast has resigned after it was revealed that she plagiarized large portions of a recent article from the Weekly Standard
Magazine Media Spotlight: A Documentary About How Hip-Hop Impacted Polo Ralph Lauren
Complex Announces Horse Power; Polo Ralph Lauren has been the unofficial gear within the hip-hop scene since the late '80s/early '90s, where legendary rappers like Raekwon (and the iconic Snow Beach pullover), Grand Puba, and more brought the clothing line to the forefront in their own unique way. Those who know their Polo history are also aware of the impact of the Lo-Lifes, which Complex has chronicled in the past.
Advertising Intelligence Company MediaRadar Picks up Funding from Frontier Capital
“After ten years of success, it’s an ideal time to take MediaRadar to the next level,” said Todd Krizelman, CEO & Co-Founder, MediaRadar. “We believe Frontier has an extraordinary track record of helping to accelerate B2B SaaS businesses of our size and in our space.
Analyst: Netflix Will Beat Subscriber Expectations for Q4
The firm estimates the company will report net subscriber additions of 7 million for the December quarter versus the Wall Street consensus of 6.3 million.
If Facebook Stops Putting News in Front of Readers, Will Readers Bother to Go Looking for It?
"The idea that the value of a piece of news is defined by likes and comments — that taking in information without getting into a back-and-forth with your uncle about it is somehow unworthy — is actually a profoundly ideological statement." writes Joshua Benton.
See the November 2017 Magazine Media 360° Brand Audience Report!
Today, MPA – The Association of Magazine Media released the November 2017 Magazine Media 360° Brand Audience Report showing consumers continue to believe in magazine brands, with nearly 1.9 billion in total audience across platforms. This month’s report incorporates data from the newest GfK MRI Fall 2017 release, showing that Print+Digital audience is steady (-1.7%) compared to November 2016.
All the research facts, charts, and data are ready to use in your presentations.
February 06, 2018
Conrad New York
Contact Alison Heisler, aheisler@magazine.org or 212-872-3740, for details and custom opportunities.
February 06, 2018
Conrad New York
June 13 - 14, 2018
Taj Hotel