The Association of Magazine Media

Thursday, September 14, 2017

Glamour Editor in Chief Cindi Leive Resigns
Leive, who has been the face of Glamour since 2001 and an employee of Condé Nast for 29 years, will remain at the company until the end of the year in order to wrap up some projects, including Women of The Year, the title’s marquee event in November.
Elle’s First YouTube Partnership Promotes ‘Fashion For All’
Nikki Ogunnaike, Elle’s fashion features director and host of “Fashion For All,” said in an interview after the event that the series was inspired by what her fellow editors feel is a lack of progress among designers and marketers to include a representative range of women across size, race, gender and sexuality.
Taste Of Home Turns Raw Social Engagement Into A Fully Cooked Audience Development Strategy
Taste of Home amassed almost 6 million followers on its Facebook pages, where readers actively commented and shared posts – without ever hiring anyone to run audience development.
How Reader’s Digest Cut its Page-Load Time by 40 Percent This Year
Trusted Media Brands, the publisher of titles including Reader’s Digest, Taste of Home and The Family Handyman, cut down the average time users have to wait before they can scroll on its webpages from 3.5 seconds a year ago to 2 seconds today.
'EatingWell' Names Tiffany Ehasz Its New Publisher
Ehasz had been at Rachael Ray Every Day magazine, another Meredith publication, for the last six years, most recently as the food/packaged-goods director.
Magazine Media Moves — 9.13.17
Garage Magazine taps a new editor-in-chief, a former Snapchat executive joins Nylon Media as president, and more…
New Yorker Releases Cover It Would Have Run If Hillary Clinton Had Won
Ten months after Donald Trump won the presidency, The New Yorker has released its cover for a postelection issue that would have run if Hillary Clinton had claimed the White House.
Two Seconds Is Not Enough for P&G: Marc Pritchard Calls for 'Next Generation of Digital Ads'
"Obviously we stopped wasting money on 30-second ads, and we're designing ads to work in 2 seconds. Of course, we're negotiating to pay only for the ads people actually see."
Facebook Updates Ad, Content Guidelines To Support Publishers
To create a more brand-friendly environment, Facebook is updating its advertising and content guidelines. The tech titan is offering new “monetization eligibility standards,” which outline acceptable publishers and content.
Google Expected To End 'First Click Free' Feature
In another concession to publishers, Google has agreed to put an end to its “first-click-free” feature, which allowed users to circumvent publishers’ attempts to limit free access to their Web sites by accessing them via search results.
The Washington Post’s Robot Reporter Has Published 850 Articles in the Past Year
The State of News Subscription Bundles, in 5 charts
Here are 6 Old Technologies Apples Wants You to Think are Revolutionary
The Mr. Magazine™ Interview with Kent Johnson, CEO, Highlights
Modern Digital Editions for Publishers & Marketers
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“The MPA’s IMAG community prides itself on sharing and learning from one another,” said Andy Clurman, President and CEO of Active Interest Media and Chair of the IMAG Financial Benchmarking Study. “As a board, we thought a benchmarking study would be the ideal way to provide member companies with key metrics to better understand how their performance compares to similar companies.” The survey was conducted in the last quarter of 2016 by Mazars USA, a global accounting firm. Only open to members of the IMAG community, participants received two sets of detailed results: one for all respondents and one broken down by revenue tier.
September 14, 2017
ASME NEXT
Join us on September 14 for an ASME NEXT Seminar for early-career editors. You'll meet one-on-one with top hiring managers and editors for a mock interview and on-the-spot résumé feedback.
September 28, 2017
Carroll Place
Join ASME NEXT for a conversation with National Magazine Award-winning journalist Pamela Colloff, followed by an evening of networking. ASME Next is affiliated with the American Society of Magazine Editors and is the leading organization for early-career print and digital journalists.
November 14, 2017
Hearst Tower
Modern Digital Editions for Publishers & Marketers