The Association of Magazine Media

Monday, May 15, 2017

Opinion: Don’t Get Rid of the Publisher Position Just Yet
Larry Burstein, former publisher of New York: "Some digital companies like BuzzFeed and Mic are adding the publisher title and redefining it. But in the magazine media sector, Condé Nast, Time Inc, and other companies are using titles like chief industry officer, chief business officer and chief revenue officer to replace publisher. With magazine media, publisher connotes brand ambassador and the broad scope of work that includes. These new titles sound transactional. But maybe that’s the point."
Q&A with Jann Wenner: "Hunter S Thompson Let His Talent Slip"
Jann Wenner co-founded Rolling Stone in 1967, aged 21, and half a century on he’s still its publisher. The magazine set out to be a counterculture “rock & roll newspaper” but it quickly became much more: Hunter S Thompson and Tom Wolfe were regular contributors; Annie Leibovitz shot covers for 13 years. Wenner himself has interviewed the likes of John Lennon and Barack Obama.
MPA and IMAG Thank CDS Global
CDS Global is a sponsor of IMAG 2017. CDS Global helps media companies find success across print and digital with multichannel content and audience engagement technology. CDS Global works with you to leverage the power of your brands through data-driven audience engagement; right-time, 1:1 marketing; marketing automation; multichannel subscription support; global consumer acquisition; modern business intelligence; extensive payment solutions; customer care; and more.
3 Solid Days of Ideas at the 2017 IMAG Conference, May 22-24, 2017
Register for the #1 conference for indies brands–and come away with ideas and innovations from enthusiast brands just like yours. Includes case studies and keynotes speakers from Amazon, The Atlantic, Bonnier, Facebook, Harvard Business Review, Variety, America’s Test Kitchen, TEN: The Enthusiast Network, and many, many more. Learn more and register today.
The Associate Member Spotlight: Media Carrier
Explore MPA's Five Questions with Philipp J. Jacke, managing director at Media Carrier.—Among Mr. Jacke's responses: "Print is diminishing but will never be dead! Nevertheless the industry and its existing infrastructure will be facing tremendous game changers in the near future. Production, consumption and payment for content have to be redefined and adapted to new behavior and opportunities."
There’s a Good Way to use AAM's Media Intelligence Center and Then There’s the Smart Way
Download our tip sheet to learn four easy ways to amplify your company’s visibility and get more value from AAM’s Media Intelligence Center.
A Special Thank You to AdvantageCS
MPA thanks AdvantageCS for their sponsorship of IMAG 2017. "AdvantageCS is the leader in world-class subscription management, membership management, marketing, sales, and customer relationship software. Our systems deliver the tools publishers and content creators need to build active and loyal subscriber communities."
Magazine Media Spotlight: It’s Time to Branch Out from CoachaPaloozaRoo
Esquire's Ben Ratliff suggests "Beyoncé pulled out of Coachella, so if you want the black-female-pop apotheosis, go to Essence Festival. The audience is not easily impressed, and the performances are high-stakes. Solange, Chaka Khan, Mary J. Blige, and Chance the Rapper are on the bill."
Gigi Hadid Takes a Super Stylish Walk on the Moon for Harper's Bazaar
Gigi Hadid took it to the moon for her second Harper’s Bazaar cover in the past year. Following last month’s 150th anniversary issue of the iconic fashion magazine (which featured Kendall Jenner on the cover—as well as projected across the Empire State Building), the 22-year-old supermodel is on the June/July issue wearing a hot pink feathered Prada hat.
Norah O’Donnell Shared a Personal Story from the June Issue of Good Housekeeping
On CBS This Morning, Norah O’Donnell shared her story about melanoma from the June issue of GH, and also interviewed her dermatologist Dr. Elizabeth Hale, who discussed her diagnosis, treatment and protection regarding melanoma.
ASME NEXT Magazine Workshop 2017
Register now for this two-day seminar for junior editors on magazine fundamentals. Sessions include: What Makes Magazine Media Work | The Role of the Editor | From Pitch to Print | Line Editing 101 | The Do's and Don'ts of Display Type | The Elements of the Service Package | How to Manage Your Career | The Art of Editing.
The Good Housekeeping Institute Featured on CBS Sunday Morning
The Good Housekeeping Institute was featured on CBS Sunday Morning yesterday for an Almanac piece on the dishwasher. The video included a past visit to GHI where Carolyn Forte showed correspondent Nancy Giles how to properly load it.
Former Fairchild Executive Will Schenck Dies at 50
Schenck was a former vice president and chief revenue officer of Fairchild Fashion Group and publisher of Rolling Stone.
New Editor for GQ South Africa
In addition to representing the brand’s editorial vision, Khumalo is also charged with expanding GQ's presence through new consumer experiences and products.
Special Thanks to the Alliance for Audited Media
Thank you to IMAG 2017 sponsor Alliance for Audited Media: powering transparency and collaboration between North America’s leading media professionals. AAM is the industry’s recognized leader in cross-media verification, with unparalleled expertise across all brand platforms, including web, mobile, email and print. More than 4,000 publishers, advertisers, agencies and technology vendors depend on AAM’s data-driven insights, technology certification audits and information services to transact with trust.
Publishers "Need to Balance Journalism, Business and User Experience"
New Amazon Buy Button Program Draws Ire of Publishers, Authors
Facebook Ramps Up Efforts to Control Disruptive Content, Ads on News Feed
AdvantageCS, Alliance for Audited Media (AAM), CDS Global, CMG, GfK, LSC Communications, Media Services Group, MediaWorks 360, PIB, PressReader, Procirc/PubWorx, Publishers Press, Quad/Graphics, Relevnt, West Linn, ZergNet, and Zinio.
May 22 - 24, 2017
Marriott Marina del Rey
June 21 - 22, 2017
ASME
Register now for this two-day seminar for junior editors on magazine fundamentals. Sessions include: What Makes Magazine Media Work | The Role of the Editor | From Pitch to Print | Line Editing 101 | The Do's and Don'ts of Display Type | The Elements of the Service Package | How to Manage Your Career | The Art of Editing

Esquire's Ben Ratliff suggests "Beyoncé pulled out of Coachella, so if you want the black-female-pop apotheosis, go to Essence Festival. The audience is not easily impressed, and the performances are high-stakes. Solange, Chaka Khan, Mary J. Blige, and Chance the Rapper are on the bill."

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