The Association of Magazine Media

Wednesday, January 18, 2017

MEC's Sarah Hennessy: 2017 Could Be the Year of Resurgence for Magazines
As new measurements are introduced and publishers develop innovative ways to create deeper connections with readers, magazines have a bright future. Reproduced here with thanks to Campaign and FIPP, this article was authored by Sarah Hennessy, managing director at MEC.
Editors Discuss Their Favorite Content From 2016
The past year saw plenty of high points when it came to great content, so min reached out to some top editors to hear more about their favorite pieces of content that they and their brand didn’t produce. Here they are...
CBS Makes $9.5M Bid for Scout Media
Keith Kelly: "Scout Media, the digital sports media site in Chapter 11 , said it has secured a $9.5 million “stalking horse” bid from CBS to take over its assets. An auction is set for January 25."
Quartz Is Getting Ready to Launch a Subscription Business will remain free, but it’s working on a research product: Quartz, the business news site owned by Atlantic Media, gives away its global economics coverage to anyone who wants to click. It says it attracts about 20 million visitors a month.
Quartz Acquires Artificial Intelligence Research Firm
Atlantic Media’s Quartz has acquired the artificial intelligence research firm This is Quartz’s first acquisition since launching four years ago.
Vanity Fair Adds 80,000 Subscriptions Since "Trump Attack"
According to Politico, VF added 80,000 subscriptions after Donald Trump called the magazine “way down” and “dead” on Twitter. What prompted this attack? He was upset that VF didn’t like one of his restaurants.
Cosmopolitan's New Editor Is Bringing Her Health and Digital Know-How to Hearst
Michele Promaulayko: "I want to bring my authority and experience in wellness to the pages of Cosmo, not just because it's my experience lately but because it's such an important topic to millennial women and to everybody. The wellness coverage will be more 360, so mental health in addition to fitness, nutrition, sexual health, et cetera, because our readers tell us all the time they're looking for ways to decompress. So that's definitely an area of expansion."
Condé Nast Entertainment Taps Croi McNamara As SVP of Programming, Digital Video
Condé Nast Entertainment has hired Croi McNamara, who most recently was head of video for Upworthy Media, as senior VP of programming for digital video.
Joanna Coles Promises "A Lot of Semi-Nudity" on E! Reality Series "So Cosmo."
TCA 2017: Former Cosmopolitan editor-in-chief breaks down reasons viewers should check out the new series during a panel at the Television Critics Association press tour on Tuesday.
Lori Loughlin in the Good Housekeeping February Issue
Actress Lori Loughlin, star of Netflix’s ‘90s reboot Fuller House and Hallmark Channel’s When Calls the Heart bundles up in winter’s hottest trends in Vancouver for the February issue of Good Housekeeping, on newsstands today. Lori opens up on her Fuller House co-stars and who is most like their character in real life, her secret to looking so young at 52, her daughters’ social media guidance, fashion moments as Full House’s Aunt Becky in the ‘90s, and more.
Redbook’s Victoria Kirby on the TODAY Show!
Redbook’s beauty director Victoria Kirby was on the Today Show this morning discussing the best-selling beauty products versus the best beauty bargains.
Entrepreneur Magazine Redesigns, Cuts Two Issues
The magazine combined its January and February issues and will also be combining the July and August issues, editor Jason Feifer told Talking Biz News in an email.
NBC's Lester Holt to Host 2017 ELLIE Awards Gala!
Dana Points, president of the American Society of Magazine Editors, announced today that this year’s Ellie Awards Annual Gala will be hosted by Lester Holt, anchor of "NBC Nightly News with Lester Holt" and “Dateline NBC.”
MPA Magazine Media 360° November 2016 Data Available Now!
The latest MPA Magazine Media 360° Brand Audience Report shows the largest Print audience increase since the report was introduced two and a half years ago. Print+Digital audience grew 5.5% versus last year according to the November 2016 report. Because the other measured platforms continue to grow, Total Audience has reached 1.9 billion, up 9.2% compared to the same month a year ago. This is the second-highest percentage gain we have seen in 2016. According to the Brand Audience report, 71% of the reported brands (92 out of 130) were up in Print+Digital audience compared to a year ago, with nearly half of them (42 out of 92) up by double digits. For the most part, the remaining brands were relatively flat to slightly down.
New Book Shows Changing Face of New York City Newsstands
Cover Model Sports Off-the-Shoulder Cockroach Look
Former Time Inc. Executive Heading Back into Art Auction Scene
New York Times Issues Positive Forecast
New York Times Will Cut Budget and Staff to Reach Digital Demands
Alliance for Audited Media, Boston Consulting Group, CDS Global, FTI Consulting, Chartbeat, CMG, GfK MRI, Google, MediaRadar, min, PIB, Publishers Press, Quad, Social Flow, Texture, Vindicia, West Linn, and Zinio.
MPA–The Association of Magazine Media has released its 2016/17 Magazine Media Factbook today, the definitive source of magazine media research. Since 1985, MPA has been compiling and packaging the most compelling and comprehensive facts and figures around magazine media. Derived from third-party sources and MPA’s own research and data collection, the new Factbook has nearly 100 pages of current and useful information. “Nothing informs a discussion better than solid data,” said MPA’s President and Chief Executive Officer Linda Thomas Brooks, “and the 2016/17 Magazine Media Factbook has plenty of conversation starters. The research continues to show that magazine media is the most trusted, inspiring and influential of all media, and several new studies provide even more proof of magazine media’s unique ability to drive sales.”
February 08, 2017
Conrad New York
Contact Alison Heisler, or 212-872-3740, for details and custom opportunities.
February 08, 2017
Conrad New York