The Association of Magazine Media

Tuesday, December 27, 2016

Media Execs on Their Biggest Wins of 2016
Featuring: Nathan Lump, EIC, Travel + Leisure and editorial director, Time Inc. Lifestyle Group; Matt Hickman, VP of brand strategies at Bonnier Corp.’s Active Interest Network; Janet Bodnar, editor at Kiplinger’s Personal Finance; Adam Rapoport, EIC of Bon Appétit; Amy Keller Laird, EIC of Women’s Health; Michael Finnegan, president, Atlantic Media; Ronan Gardiner, VP and managing director at Men’s Health.
Apple Takes a Shine to Vogue and Quartz
Developers rightly covet the iOS annual Apps of the Year picks for good reason. Apple editors have great taste and call out genuine innovators on their platforms. This year only two major media apps, Vogue and Quartz, made the cut of featured Editors’ Choices...
Mobile Users Power Forbes to Record U.S. Traffic
We all know how largely the smartphone looms when it comes to online content consumption. Nevertheless, the numbers remain staggering.
More on Hearst Digital Reports Record Traffic Growth Across 6 Brands
"Esquire," "Country Living," "Harper's Bazaar," "Marie Claire," "Town & Country" and its newest site, Best Products, all hit individual brand traffic records.
Kalmbach Launches Search for President
Kalmbach Publishing Company, in Milwaukee, has launched an executive search for its next President. Kalmbach is an 83-year-old privately held company with a solid reputation in the media industry, producing 13 magazines and a host of special-interest publications, events, websites and games. Kalmbach’s category bestseller magazine titles include Astronomy, Bead&Button, Model Railroader, Trains, FineScale Modeler, as well as the award-winning science and technology magazine, Discover. Kalmbach currently has 200 employees, $40 million in annual revenue, a strong balance sheet, no debt, and cash available for investment. Kalmbach has exclusively retained The QTI Group to manage this executive search. For more information about Kalmbach and this leadership opportunity, including how to be considered for the position: http://tinyurl.com/kalmbachpresident
Why Some Magazines Are Going Back to Print
Print advertising costs considerably more than digital advertising to reach the same amount of readers. With subscribers migrating online, advertising budgets are shrinking.
Rising Stars: Alex Hopson Cooks up the Content That Major Brands Consume
For the 29-year-old associate director of branded content and integrated marketing at Condé Nast’s The Food Innovation Group (FIG), one of those brands was Bon Appétit.
2017’s Going to Be a Bloodbath: Confessions of a Beleaguered Independent (Digital) Publisher
What do you worry about? — "The cost structure of digital display. The agencies are requiring 100 percent viewability. So if we sell a $10 CPM and deliver 70 percent viewability, which is the best you’re going to be able to do, that takes your $10 CPM and moves it to a $6 CPM. Display as a whole has really shrunk as a result of viewability. 2017’s going to be a bloodbath for independent publishers."
On Thin Ice: Can the Fashion Industry Help Save the Planet?
Marie Claire heads to Alaska to witness the alarming effects of climate change—and to ask how fashion can be part of the solution.
Q&A: Artist Behind Viral New Yorker Cartoon on the Craft, His Inspiration
The Smart Home Matrix feature matches over 100 different smart devices, including lighting, thermostats and locks, with connected home platforms like Amazon Alexa, Google Home and Apple HomeKit.
CNET Feature Connects Smart Devices to Platforms
The Smart Home Matrix feature matches over 100 different smart devices, including lighting, thermostats and locks, with connected home platforms like Amazon Alexa, Google Home and Apple HomeKit.
Kantar: Retailers Are Abandoning Newspapers This Holiday Season
Newspaper ad spending by retailers is off sharply this holiday season, Kantar data shows.
Wielding Claims of "Fake News," Conservatives Take Aim at Mainstream Media
Will Search Algorithms Detect Fake News?
Want Me to Write for Free? I’ve Got Two One-Syllable Words for You.
The Kelly Awards are given to agency creative teams, advertising clients and magazine media publishers whose campaigns demonstrate both creative excellence and effectiveness in meeting campaign objectives. Award categories include: Best Print Magazine Creative, Best Magazine Media Creative/Campaign and Best Custom Magazine Media Program. Winners will be announced at the American Magazine Media Conference in New York City on February 8, 2017. Deadline is January 6, 2017. Apply now!
MPA–The Association of Magazine Media has released its 2016/17 Magazine Media Factbook today, the definitive source of magazine media research. Since 1985, MPA has been compiling and packaging the most compelling and comprehensive facts and figures around magazine media. Derived from third-party sources and MPA’s own research and data collection, the new Factbook has nearly 100 pages of current and useful information. “Nothing informs a discussion better than solid data,” said MPA’s President and Chief Executive Officer Linda Thomas Brooks, “and the 2016/17 Magazine Media Factbook has plenty of conversation starters. The research continues to show that magazine media is the most trusted, inspiring and influential of all media, and several new studies provide even more proof of magazine media’s unique ability to drive sales.”
February 08, 2017
Conrad New York
Contact Alison Heisler, aheisler@magazine.org or 212-872-3740, for details and custom opportunities.
February 08, 2017
Conrad New York