The Association of Magazine Media

Friday, December 16, 2016

Time to Fight Back Against "the Prejudice of Printism"
The industry needs to remind itself that print has unique benefits and remains hugely influential, says Trinity Mirror Solutions' James Wildman.
Women on Magazine Covers Are More Diverse This Year: Report
Keith Kelly writes: "Leading fashion and lifestyle magazines are becoming dramatically more diverse when it comes to the models that grace their pages, according to a new report."
WIRED Pop-Up Store Brings High Tech to Downtown Venue
“There’s a loyal following for the Wired Store. [A lot of] the same people come year after year,” says Maya Draisin, associate publisher and head of marketing for Wired Media Group, who in September was inducted into min’s Marketing Hall of Fame.
Inside Good Housekeeping's Health, Beauty and Environmental Sciences Lab
Whether it's a conditioner that claims it can cleanse your hair without stripping the color or a face mask that swears it can hydrate as well as your best moisturizer, chances are Birnur Aral, Ph.D., and her team of scientists at Good Housekeeping have tested it.
More on National Geographic Heralds "Gender Revolution"
“The best thing about being a girl is, now I don’t have to pretend to be a boy,” declares the brand new cover for National Geographic magazine’s January 2017 issue.
MPA Magazine Media Spotlight: How Buzzfeed Turned Its Viral Cooking Site into a Viral Cookbook
FastCompany's Mark Wilson writes "If you've ever used Facebook, you've probably seen Tasty. The reach of Buzzfeed's food vertical is almost impossible to fathom: The company claims 50% of all Americans see a Tasty video every month-which back of napkin math equates to almost every Facebook user in the country seeing the content over that span."
Miles Socha Named Editor in Chief of WWD; Ed Nardoza Retires
Nardoza will oversee the transition through the end of January.
Young Creatives Believe They Have Nothing to Learn from Older Generation - But They Couldn't Be More Wrong
Yahoo Breach News Just Another Fail in the Year of the Hack
The Kelly Awards are given to agency creative teams, advertising clients and magazine media publishers whose campaigns demonstrate both creative excellence and effectiveness in meeting campaign objectives. Award categories include: Best Print Magazine Creative, Best Magazine Media Creative/Campaign and Best Custom Magazine Media Program. Winners will be announced at the American Magazine Media Conference in New York City on February 8, 2017. Deadline is January 6, 2017. Apply now!
MPA–The Association of Magazine Media has released its 2016/17 Magazine Media Factbook today, the definitive source of magazine media research. Since 1985, MPA has been compiling and packaging the most compelling and comprehensive facts and figures around magazine media. Derived from third-party sources and MPA’s own research and data collection, the new Factbook has nearly 100 pages of current and useful information. “Nothing informs a discussion better than solid data,” said MPA’s President and Chief Executive Officer Linda Thomas Brooks, “and the 2016/17 Magazine Media Factbook has plenty of conversation starters. The research continues to show that magazine media is the most trusted, inspiring and influential of all media, and several new studies provide even more proof of magazine media’s unique ability to drive sales.”
February 08, 2017
Conrad New York
Contact Alison Heisler, or 212-872-3740, for details and custom opportunities.
February 08, 2017
Conrad New York

Brooke Hauser writes"Build a single-engine airplane at 14. Win an Olympic medal in a sport you took up a mere 12 months earlier. Write a bill that sails through Congress. These are just a few remarkable achievements by the women we will recognize, in partnership with Gina Rodriguez, in our Young Women's Honors event airing on The CW on December 19. It is our first awards ceremony celebrating inspirational women of grit, grace, and greatness, but given just how many women out there are daring to dream and then making things happen, it certainly won't be our last. Here, the class of 2016."