The Associate Member Spotlight: Five Questions with PressReader's Nikolay Malyarov
Among Mr. Malyarov's compelling responses: "The core to any publisher’s motivation should be to put readers first in action, and not just in words. Publishers need to revise their business models, invest in quality journalism, tear down paywalls and amplify discoverability through digital distribution methods and really engage their readers in a participative user experience, and not a one-way journalistic and advertising monologue."
Bloomberg Businessweek Shuffles the Newsstand Deck
The magazine covers (and one newspaper) arrayed around the vendor are in fact Bloomberg’s “pastiche” versions of popular titles like People, Wired and The Economist. These same items appear in larger form inside the issue. "Think of it as a little reminder that magazine journalism —whether you consume it on paper or an iPad—remains an important tool for understanding what’s going on in the world." Says editor in chief, Ellen Pollock.
How InStyle Picks the Most Stylish Women of the Year
Eric Wilson tells Fashionista how its annual "50 Best Dressed" list and upcoming "InStyle" Awards come together.
Q&A with W's Stefano Tonchi and Lucy Kriz
“I want to say that it’s very interesting how you have a certain backlash for everything digital when it comes to celebrities. And we see celebrities who are kind of stepping back from social media. Think about Jennifer Lawrence who doesn’t do any social media; a lot of celebrities don’t do it. So, when we do something special in print for a cover story and they agree to it; that makes print very powerful. Still, one of the biggest stories of last year is the Caitlyn Jenner cover and article in Vanity Fair and it was in print. She could have done it on a digital platform with a much larger audience, but guess what; she did it in a printed magazine.” Stefano Tonchi, editor in chief.
W Magazine Turns to Snapchat Discover to Reach Young Readers
For its 10th anniversary art issue, W Magazine features two social media darlings on its cover: Kendall Jenner and Gigi Hadid. But rather than a typical celebrity photo shoot, the pair are wearing prosthetic noses and animal ears, against a highly retouched background.
A Brief Convo on The Economist’s Snapchat: Lydia Kaldas Discusses Reaching Millennials
The Economist has moved onto Snapchat, using quick, sharp storytelling in an attempt to woo an audience of Millennials. This is the latest launch in the brand’s “Read, Watch, and Listen” strategy, through which The Economist content is distributed to new channels.
W Magazine Unveils the Cover of it 10th Anniversary Art Issue
For W Magazine's 10th anniversary art issue, you've never seen Kendall Jenner or Gigi Hadid like this before — mostly because they've been transformed by artists Ryan Trecartin and Lizzie Fitch. For the editorial, titled "Placebo Pets," the supermodel duo have their faces warped in various ways, as "Snapchat animal filters come to life," according to W.
MPA Magazine Media Spotlight: Remembering David Bunnell (1947-2016), The Maverick Who Helped Invent Tech Media
In FastCompany, Harry McCracken writes: "Bunnell died on Tuesday evening at his home in Berkeley, California, at the age of 69. I worked PC World for 13 years, and though I arrived years after he left, he was an inspiration to me in ways that went far beyond him having created the publication that gave me a livelihood. Above all, he was a guy who saw technology as a tool for human beings."
Gretchen Carlson Covers TIME
“I think this [sexual harassment in the workplace] is happening every single day to women in all walks of life and in all different types of corporations,” said Carlson. “I’ve heard from so many women, from Wall Street to a tiny little town in Alabama. It’s everywhere. We need more women in higher roles, because the tone for sexual harassment would no doubt be different.”
Fortune Redesigns Logo!
In a post about the new look, Fortune creative director Paul Martinez explained that the magazine made the move “To reflect our working thesis, which we outlined in November, that every aspect of business is about to change, creating what we call the ’21st Century Corporation.'”
A New Editor in Chief at Field & Stream Doesn’t Mean a New Set of Values
Field & Stream is one of the oldest continuously-published magazine brands in the U.S., but it isn’t resting on its laurels. That’s where recently-hired Colin Kearns comes in.
Bonnier Adds New Sales Role
Bonnier Corporation has named Doug Evans director of business development in its events division, a new role at the company.
Kenzo Designers Carol Lim and Humberto Leon, Sat Down with InStyle’s Eric Wilson for a Q&A
Carol Lim and Humberto Leon Talk Kenzo x H&M Collaboration: international press gathered at H&M headquarters in NYC to get the lowdown on the collection from Kenzo designers Carol Lim and Humberto Leon.
At The New Yorker Festival, Non-Subscribers Outnumber Brand Devotees
“It’s an editorial outgrowth of what we do,” publisher Lisa Hughes tells Folio:. “You gotta believe that the editorial staff of The New Yorker has their hand on the pulse of what’s cool. Our writers are out there, they know what’s coming up and what’s interesting.”
Photos from the People en Espanol Festival
Lin-Manuel Miranda quoted at last weekend's historical two-day festival of panels, music, and events.
Rolling Stone Reporter Admits She Made Mistakes in "Jackie" Story
Sabrina Rubin Erdely takes stand in defamation trial and says she overlooked key details in process of reporting on story about the University of Virginia.