Ellie Awards 2017 Call for Entries
The Ellie Awards 2017 Call for Entries has been posted. Founded in 1966, the awards are sponsored by the American Society of Magazine Editors in association with the Columbia University Graduate School of Journalism and are administered by ASME. More than 100 finalists and winners will be honored at the Ellie Awards Annual Gala at Cipriani Wall Street in New York on February 7, 2017. For more information, visit ellieawards.org.
What Time Inc. Learned from the Small Sites It Acquired
The publisher’s recent moves to ramp up its native advertising operations, expand its ability to work with amateur contributors and influencers, and even trim people from its payroll can all be traced back to lessons learned from Fansided, Hello Giggles and xoJane, three sites the company acquired last year.
Time Inc. U.K.'s Wiggington on How Qualitative Research Endures in an Era of Big Data
Amanda Wiggington speaks about the growth of BIG data, the enduring importance of qualitative research in addition to just the numbers, and the continuing need for legacy publishers to work collaboratively as an industry in an increasingly competitive digital world.
The Midas of Publishing
CEO of Forbes, Mike Perlis, talks about how he remade a 95-year-old publishing business.
The Economist on Research, Millennials, and Big Data
The Economist unveiled the results of new research on the media consumption habits of young people which confirmed what had long been suspected: people no longer draw a distinction between new media and legacy media brands. The Economist's Nick Blunden, MD of client strategy, sheds some light on the research surrounding this much talked about demographic.
This Rodale Vet Went From Exposing TV Psychics to Editor in Chief of Men's Health
Matt Bean: " I think Men's Health is a brand that translates to many different platforms, whether it's mobile or whether it's OTT television programming. We improve lives with every interaction, whether that's through an Instagram post or an actual issue of the magazine, and I feel like there is a little bit more willingness to pay for that exchange."
How Rodale’s Jeff Tkach Spends His Downtime
Jeff Tkach, the managing director and VP for Rodale’s Organic Life and Prevention, oversees day-to-day operations for both brands. But he’s by no means all business...
Glamour Secures Los Angeles Venue for Women of the Year Awards
The magazine's day-long event will take place at NeueHouse Hollywood on Nov. 14: Women of the Year, or WOTY, will include a day of programming, called “The Women of the Year Live Summit,” in which young women will hear from past and present honorees as well as from other influential women from a variety of fields.
Associate Member Spotlight: 5 Questions with Texture's Maggie Murphy
"My career began as an EW geek, and I still worship at the altar of Oprah and Real Simple, but thanks to Texture, I am whatever magazine suits my fancy that day. Right now, I am loving Midwest Living and thrilled that we have both The Atlantic and the Canadian weekly, Macleans, for the political points of view. And we just added Texas Monthly."
British Vogue Ditches Models in Favor of "Real" women – for One Issue
Magazine recruits academics and CEOs to wear designer labels, though cover star Emily Blunt confesses to spending "three hours in hair and makeup."
Remembering Fashion Designer Sonia Rykiel
InStyle's Laura Brown and Vanity Fair France's Virginie Mouzat remember Sonia Rykiel.
Q&A with Roger Black: Master of Creative Magazine Design for Esquire and Newsweek
“The great advantage that magazines have that newspapers don’t really have, and the electronic media doesn’t have is that personal engagement, that one on one with reading and writing." Says Mr. Black.
U.K.'s MAgnetic: How Magazine Media Drives Brand KPIs
Magazine media brands online delivered a significantly stronger impact on brand KPIs than other online environments, according to a study by Magnetic in the UK, launched at its event, "Spark." It showed a 41% increase in impact on KPIs, such as purchase consideration, purchase intention and recommendation.
The Magazine Media 360° Brand Audience Report for August 2016 Is Here
The report shows that the average audience for magazine brands is up 9.3% versus a year ago, the largest increase since early 2015.