The Association of Magazine Media

Thursday, August 4, 2016

ANA Calls on 4A's to Clarify Its Position on Transparency, Invites Its Board to Meet with ANA
The call, which came in the form of a statement from ANA CEO Bob Liodice, also invited members of the 4A’s board to meet with members of the ANA’s board at its upcoming Masters of Marketing conference to try and resolve the impasse.
Hearst Unleashes Fashion-Centric Advertising Campaign to Bolster September Issue Sales
The publisher is rolling out an outdoor campaign dubbed “We Are Fashion,” that will run for six weeks, starting Monday, for the September issues of four of its core fashion titles: Harper’s Bazaar, Elle, Marie Claire and Town & Country.
Forbes Pays a Visit to "Mr. Magazine"
After describing at the very top of the piece how the man known as “Mr. Magazine” occupies an office filled with stacks of publicatons, Paul Glader embeds a photo to prove his point. It’s a shot worth a thousand subscriptions.
InStyle’s September Cover Revealed on Entertainment Tonight
The new issue features many exclusives from Kerry Washington as she opens up about her return to production on "Scandal" as even as she is pregnant with her second child.
Glamour Interviews 54 "Powerhouse Women"
Some of those who spoke with Glamour include Ciara, Rowan Blanchard, Jenna Dewan Tatum, Ciara, Ashley Graham, Jessica Williams, Iman, Kiernan Shipka, Sarah Paulson, Tavi Gevinson, Eva Chen and Genesis Rodriguez. Glamour’s August issue hits newsstands August 9.
Jessica Simpson Covers September's Issue of Women’s Health
Sharing her philosophy on body positivity and her struggles overcoming media scrutiny: Jessica Simpson is the cover girl for the September issue of Women's Health, and inside the magazine the pop singer-turned-clothing designer opened up about loving her post-baby body.
Q&A with Town & Country’s Stellene Volandes
"Town & Country‘s newly minted editor in chief – Stellene Volandes – is one of those unicorns in publishing who somehow multitasks while also giving everything and everyone the time and attention they deserve."
Town & Country’s Jennifer Levene Bruno Prepares for Paddle & Party for Pink
Town & Country’s VP/Publisher Jennifer Levene Bruno was featured in The Daily Front Row for her participation and fundraising efforts for “Paddle & Party for Pink” an annual breast cancer fundraiser in its fifth year; they now have over 200 paddlers who participate in the morning race, and over 600 guests attend the evening.
Anna Wintour, Marc Jacobs and the Fashion Set Toast Amy Astley, New Editor of Architectural Digest
Guests included Anna Wintour, Marc Jacobs, Cornelia Guest, Aerin Lauder, Tommy Hilfiger, Joseph Altuzarra, Jason Wu, Ralph Rucci, Amy Fine Collins, Amanda Brooks, Simon Doonan and Jonathan Adler.
Lauren Iannotti Named Executive Editor of Rachael Ray Every Day
“I’m thrilled to welcome Lauren to our talented team,” said Lauren Purcell, Rachael Ray Every Day’s editor in chief, in a statement. “She brings energy, creativity and a diverse publishing background to the mix, plus she has a tremendous passion for lifestyle, food and travel that will further enrich and elevate our delivery of fresh and engaging content to our loyal readers.”
Hearst Business Media & Fitch Group Form New Financial Venture Fund to Be Led by Shea Wallon
The announcement was made by Hearst President and CEO Steven R. Swartz, Hearst Business Media President Richard P. Malloch, and Fitch Group President and CEO Paul Taylor. Wallon will report to both Malloch and Taylor.
Ingrid Sischy’s Final Piece to Go in Vanity Fair’s September Issue
In its September issue, Vanity Fair will posthumously publish the final piece for the magazine by Ingrid Sischy, who passed away last year.
Axel Springer's Business Insider Ups Tech Insider's Executive Editor to U.S Editor in Chief
Apple Strengthens Do-Not-Track On iPhones and iPads
Flipboard Introduces Vertical Video Ads
The Old Farmer’s Almanac at 225 Years: a Fresh New Look
Nielsen Catalina Solutions (NCS), the leader in helping CPG marketers optimize return on advertising spend (ROAS) with in-store purchase data, presented the study, “Yes, Advertising Works. Now, What’s My ROAS Across Media Platforms?” at the Advertising Research Foundation's Audience Measurement 2016 conference. The study generated benchmarks that allow marketers to compare the return they should expect from every dollar of their cross-media, digital video, display, linear TV and magazine advertising spending. In its analysis, NCS worked with The Advertising Research Foundation, CBS Corporation, Meredith Corporation, Sequent Partners and a prominent technology and display advertising company.
Magazines: Highest Return on Advertising Spend
William Stadiem asks: Can Harvard's Storied Final Clubs Resist the Tides of Change? -​They have counted presidents, senators, and moguls among their ranks. T&C investigates whether Harvard's famed clubs can survive today's campus climate.