The Association of Magazine Media

Wednesday, May 4, 2016

Condé Nast Entertainment Courts "Cultured Millennials" to Grab Ad Dollars
“Our Millennial audience expects a certain quality,” said CNE president Dawn Ostroff at the company’s NewFronts, held at Cipriani 42nd Street in New York.
Condé Nast Is Betting on Virtual Reality Too - More from the NewFronts
Condé Nast video head Dawn Ostroff kicked off her NewFronts presentation by saying of the glitzy publisher’s video strategy, “We made a decision to not do what everybody else is doing.”
Verizon Hearst Media Partners Introduces & Seriously.TV Strategy
Between Hearst’s big investment in, and subsequent acquisition of, Complex and Verizon’s aggressive push into video with the launch of mobile streaming service go90, its stake in Awesomeness TV, slew of digital video deals, the two companies have been at the center of the video tidal wave for the better part of a year and a half.
Bloomberg Pursuits Partners With WME/IMG on Fashion-Centric Video Series
Bloomberg’s luxury-centric publication will unveil a six-episode series called “Success By Design,” which is on the business side of fashion. WME/IMG will produce each two- to four-minute show with editorial direction from The Pursuits team headed by editorial director Emma Rosenblum.
Bloomberg Pursuits Debuts First Travel Issue
Pursuits’ Travel issue features content on places like London, Jamaica, Monaco, Tasmania and Montana. —Yes, Montana.
SPD Names Its Magazine of the Year Finalists
Finalists include Eight by Eight, The New York Times Magazine, WIRED, Elephant, New York and More. The winner will be announced May 6 at the SPD Gala at Cipriani.
Outside Magazine Reviewed
Cable Neuhaus writes "If I were to pick several magazines as finalists in a value-for-money competition, Outside would be among them. By design, it is packed to the margins with content. Good, solid, educational content."
Rodale’s Organic Life finds New Editor in Chief
Melanie Hansche, who earlier in her career was managing editor of Donna Hay magazine in Australia, has been tapped to be the permanent editor-in-chief of Organic Life.
InStyle's Eric Wilson on 3-D printing in the Fashion Industry
This year’s Met Gala theme, Manus x Machina: Fashion in the Age of Technology, captured the excitement over the future of hi-tech fashion. With new designs emerging regularly (from crystal dresses that can be controlled by remote controls or dresses that change clothes), people have begun to dream of a hi-tech fashion future.
Magazine Media Spotlight: Harper's Bazaar Captures the Best Looks from the 2016 MET Gala
Manus x Machina added up to a mix of futurism, sparkling silver and form-fitting creations on the red carpet —see who knocked the theme out of the museum.
Adobe Acquires Livefyre to Help Brands and Publishers Tap Into User-Generated Content Gets access to billions of photos, videos and tweets
The acquisition will allow Adobe to keep up with the high demand for digital content. Using Livefyre's technology, customers will have access to billions of photos, videos, stories and tweets for distribution across websites, apps, emails, TV, digital billboards and more.
Harrington: A Short History of the Long Story of the Magazine Distribution Channel
John Harrington: "Yet, it (The Newsstand channel) still has a role, even in a period of diminished expectations, for publishers. It is central to the launch of new titles and remains important to the maintenance of a publication’s brand. Yet, it is only the largest publishers who can take the steps needed to save the channel..."
The 2016 Media Future Summit Will Be Held in Association with The 4A’s, The ANA, CTAM, Digital Content Next, The Digital Entertainment Group, The MPA and the NAA
Bob Garfield, co-host of public radio’s “On the Media”, MediaPost columnist and chief organizer of the summit, welcomes the participation of these organizations and their anticipated contributions: “The delicate way of saying this is that the Summit will be a uniquely ecumenical gathering consisting of the best minds and biggest leaders from the entirety of the media-marketing ecosystem. The more descriptive way is to say we're all in this boat together, and the vessel is taking on water very fast."
WPP Pondering Sorrell's Successor
Digital Video Ad Spending Soars, Budgets Coming Mainly from TV
Vice Media to Produce TV Shows, Web Series for ESPN
Adblock Taps Flattr for Publisher Payments
IAC Splits Up To Compete for Ad Dollars, Launches Verywell
Newspapers Expect 1/3rd of Media Sales from Digital
CDS Global, MediaRadar, Publishers Press, SocialFlow, MediaWorks 360, PressReader , West Linn/Port Hawkesbury, WoodWing , DjG Marketing, Advantage CS, Zinio, Comag, Signet Research.
Come hear indie brand leaders candidly share their insights on the growth drivers for their businesses, followed by a discussion about future growth. Featuring: Andy Clurman, President and CEO, Active Interest Media; Chuck Croft, President, Kalmbach Publishing; Rebecca Wesson Darwin, Founder and CEO, Garden & Gun; and Paul Rossi, President, The Economist Media Business; and moderated by John Battelle, EIC and CEO, NewCo. See agenda and register today.
MinDay 2016
May 11 - 13, 2016
InterContinental Mark Hopkins San Francisco
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders, including c-suite, editorial, digital, revenue, development and more.
Manus x Machina added up to a mix of futurism, sparkling silver and form-fitting creations on the red carpet —see who knocked the theme out of the museum.