The Association of Magazine Media

Monday, April 11, 2016

The Media Chart for April 8: Empire Returns Almighty; Food Magazines Report Audience
Vegetarian Times, Saveur, Rachel Ray Everday, and EatingWell are just some of the notable food and cooking focused titles that made the top ten; -What were the Top Five? Read more to see the entire Top Ten.
Professor Husni: Food, Art, and Sports Dominate Q1 2016 Magazine Launches
The new magazine launches "continue to cover a variety of timely, yet timeless, topics ranging from the ever-popular food titles to the rising stars of art and antiques." The Mr. Magazine™ Launch Monitor has them all.
Meredith Inks Two More Millennial-Focused Partnerships
The Meredith Parents Network has signed onto a multichannel partnership with parenting YouTube channel “What’s Up Moms” to create and distribute lifestyle content to their millennial mom audiences. “What’s Up Moms” has more than 1 million subscribers and over 35 million views per month, thanks to its quirky how-to and short form comedic videos targeting young parents.
The New Yorker Writes Print's Big Streaming Play
J. Max Robins writes "Wisely, smart TV minds and documentarians, understanding the savvy editorial voice of The New Yorker, were put in charge, including award-winning filmmaker Alex Gibney and 18-year “Daily Show” vet Kahane Cooperman. It helped too that the magazine’s parent company, Condé Nast, had given wide berth to its entertainment chief Dawn Ostroff, the former head of the CW network, to develop shows from the company stable."
Q&A with Forbes' Mike Perlis: You're the Conductor - Listen to the Music You Can Create with the Group
CEO Mike Perlis says: "...Perspective and being able to see the whole picture is really vital, and more than anything, listening, understanding where you have talent, where you need talent, where the market opportunities are, and then translating all of this into strategic plans."
Q&A with Fortune's Alan Murray
Alan Murray, Editor, Fortune magazine: "We live in a world right now where you have legacy brands trying to become smart digital operations and you have smart digital operations trying to build brand. I think in both cases the job is tough, but I actually think we have the better hand. In other words, it’s easier for a great brand to build a good digital organization than it is for a good digital organization to build a great brand."
Hearst Avows to Show Diversity in Pages at Talk with White House CTO Megan Smith
“We’ve started this initiative to make sure that the pages we create reflect the diversity in the United States,” David Carey said. “...so we kicked off this initiative last year…just so we make sure we look at everything with fresh eyes.”
More on InStyle's Special May Issue: Kate Hudson Pens Essay About Parenting
"Sometimes I feel like a bad mom" is one of the many frank and revealing statements from the actress in her very introspective and personal account of her life as actress and celebrity and parent.
More on FIT's Panels Featuring Time Inc.'s Magazine Media Fashion Notables
What are the five things you should know if your dream is to become a beauty editor? Time Inc.'s Top Beauty Editors gave answers culled from their own real-life experiences.
Infographic: Preferences of Forbes' 30 Under 30 Nominees - How the Best and Brightest Millennials Live, Shop and Dream
This year, Forbes surveyed nearly 500 millennials—all nominees to the list—to get an idea about this niche demo's beliefs, habits and communication preferences.
The Cover Story: Out
Out magazine’s May issue features a somewhat unlikely celebrity in YouTube star Troye Sivan. The 20-year old South African has become an international sensation thanks to his music and deep library of digital videos.
Media Stocks: Digital Disruption Isn't a Death Knell
Facebook Changes Its Branded Content Policy
Country Living Magazine U.K. Sparks Rural Romance with Dating Site
Pitchfork Media to Leave Hipster Digs for Condé Nast’s 1 WTC Headquarters
At Large Magazine Updates Look for New Issue, Adds Former Details Editors to Masthead
Many Bad Bots Mimic Human Behavior
I Feel Like My Granddad with a VHS: U.K. Agency Gen Xers on Snapchat
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders across disciplines. Register by March 14 for best rate.
May 11 - 13, 2016
InterContinental Mark Hopkins San Francisco
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders, including c-suite, editorial, digital, revenue, development and more.
Standing on the desert surface of Tatooine, you instinctively duck as the Millennium Falcon swoops in for a thunderous and dramatic landing beside you. Through the lenses of your virtual-reality headset, it looks real. That’s because it is, in the sense that it’s the same 3D computer model that appeared in Star Wars: The Force Awakens. After you help Han and Chewie complete an urgent repair, R2D2 presents you with a lightsaber. A squad of Stormtroopers appears on the distant ridge. Not to worry, the Force is strong with you.