The Association of Magazine Media

Friday, April 1, 2016

Meredith Digital Ads Will Balance Print Revenue
Meredith Corp. is on the cusp of a historic transition, as growth in revenues from the company’ digital advertising business will more than offset the revenues from legacy print ads, according to CEO Steve Lacy, who revealed the impending milestone in an interview with the Financial Times.
Newsweek Sets Traffic Record
Newsweek.com just enjoyed its best month ever — The Rock retweeted one of its articles! Also, the site set an all-time traffic record with 10 million unique visitors in March. To put that in perspective, last March, Newsweek.com had 6.5 million uniques. These stats are since IBT Media relaunched Newsweek in 2013.
More on Time Inc. Restructuring, and Debut of InStyle Collection
Time Inc. EVP Evelyn Webster stated that the InStyle Collection will more than double the volume of original content on InStyle.com in April. “Our vision for the new Instyle.com is a comprehensive, industry-spanning site for fashion and beauty lovers across every age, style and personality.”
Men’s Health Gets Into the Subscription Box Game!
Men’s Health has inked a licensing agreement with The Box Out Group to offer a curated selection of products from its editors.
The Atlantic's verdict on Facebook Instant Articles: "Jury’s Still Out"
The Atlantic is not merely dipping its toes in Facebook’s Instant Articles program. It was an early partner in it a year ago and configured its content-management system to automatically push all its new content directly to Facebook.
HelloGiggles Names Sales VP
Time Inc.’s HelloGiggles has named Jacqueline Vignone vp, national sales and marketing. Vignone previously served as director of sales for CBS Interactive.
Eric Wilson, Laura Brown Are Among Magazine Media Fashion Notables Offering Their Views on the Kendall + Kylie Collection
Eric Wilson, InStyle fashion news director; Nina Garcia, Marie Claire creative director; Laura Brown, Harper’s Bazaar executive editor; Florence Kane, Glamour.com fashion director; assess the new Kendall + Kylie Collection.
Q&A with Bazaar.com's Joyann King
Bazaar.com editor Joyann King was charged with taking the Harper's Bazaar brand and translating it for the digital era, including the eCommerce initiative shopbazaar.com.
StyleWatch’s Paola Vasquez Profiled
Paola Vasquez, assistant to StyleWatch editor in chief Lisa Arbetter, talks about her journey leading up to landing her dream job at the iconic fashion magazine media brand.
Weight Watchers Members Bare All in Magazine
The new issue of Weight Watchers magazine will feature real women opening up and baring it all for the first time.
Magazine Media Spotlight: ESPN The Magazine's Golden State Warriors Issue on Newsstands Today
73 Reasons to Love the Warriors: Historic win streaks! Game-busting shooting! Draymond Green’s motor(mouth)! Riley Curry! Half-court shots! Ridiculous nicknames! Steph Curry’s relentless popcorn addiction! NBA 2K melting! Peanut butter and jelly sandwiches! Why love the Warriors? Behold 73 reasons, which we offer in partnership with TrueHoop. That should last you until the playoffs—or at least until their record 73rd win.
Harper's Bazaar Beauty Director Alexandra Parnass Joins Lee Hawkins to Discuss Infrared Saunas
The Playboy Model Who Tangoed with Obama Wasn’t Supposed to
Cover Battle: ESPN The Magazine or Vanity Fair
The Onion Is Coming to Snapchat Discover
Responding to Adblockalypse
Vice Media Suffers from Ad Network
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders across disciplines. Register by March 14 for best rate.
May 11 - 13, 2016
InterContinental Mark Hopkins San Francisco
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders, including c-suite, editorial, digital, revenue, development and more.
73 Reasons to Love the Warriors: Historic win streaks! Game-busting shooting! Draymond Green’s motor(mouth)! Riley Curry! Half-court shots! Ridiculous nicknames! Steph Curry’s relentless popcorn addiction! NBA 2K melting! Peanut butter and jelly sandwiches! Why love the Warriors? Behold 73 reasons, which we offer in partnership with TrueHoop. That should last you until the playoffs—or at least until their record 73rd win.