The Association of Magazine Media

Monday, March 7, 2016

The Media Chart for March 4: Oscars Win Out, Top Auto Magazines Report Audience
Despite a ratings decline, The Oscars broadcast tops TV's ratings charts; Car and Driver, and Popular Mechanics top the latest Print + Digital magazine audience reports in their categories.
Publishing Giant Condé Nast to Open Austin Office, Employ 50
Condé Nast, which owns more than a dozen major titles such as Vogue, Vanity Fair, The New Yorker, GQ and Architectural Digest, will open an Austin office this summer to boost their digital efforts. The company’s so-called digital innovation center, which will employ up to 50 workers in its first year, with room to grow, will open in July, said Fred Santarpia, executive vice president and chief digital officer for the company.
Hearst Magazines President David Carey Talks the Power of Partnering with Digital Startups
“I sometimes reference a great article I read a couple of years ago in the New York Times about aircraft carriers,” he begins. “The question was, could sets of speedboats take down aircraft carriers? And the answer was, yes, if they work in a co-ordinated fashion..." David Carey, president of Hearst Magazines.
People.com's Latest Video Series
Madica Productions, sister company to PR firm Sunshine Sachs, has partnered with Content 23 and People Productions to produce The Castle Next Door – The Novogratz Family Takes Hollywood, a 10-episode reality series that will stream simultaneously on People.com and be promoted across the magazine’s platforms.
New York Magazine Building Out Branded Content Studio
Magazine Poached Justin Montanino From Fusion To Run It: New York magazine, fresh off its stellar performance at the National Magazine Awards for editorial excellence, is in the process of building out an in-house branded content studio.
Magazine Media Spotlight: Forbes - 11 Realities and Observations About the News Business
Lewis DVorkin takes a look across the wide spectrum of activity and innovation against industry trends: "Time Inc. goes all in on stand-alone Web sites for young women — HelloGiggles, xoJane, xoVain and now Motto."
Golden Gateways: Connecting Brands with Believers - IMAG 2016
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders across disciplines. Register by March 14 for best rate.
GQStyle Adds to Team
GQStyle—the revamped title has added Mobolaji Dawodu as fashion editor and Noah Johnson as senior editor.
At the Newsstand: Magazines Can’t Stop Talking about Donald Trump
The Economist, National Review, New Republic, Rolling Stone, New York, The New Yorker, and TIME are reviewd this week the New York Post staff.
Medium Tips Hand on Monetization
For publishers who aren’t ready to embrace native ads, Founder Evan Williams says that Medium is considering paid content options including subscriptions, online paywalls or paid memberships.
Decades Later, Spy Magazine Founders Continue to Torment Trump
Many Thought the Tablet Would Kill the Ereader. Why It Didn't Happen.
Agency Finds Consumer Interest in VR Virtually Non-Existent
Libération Puts Next Magazine in Limbo
U.K.: Return to Oz - The Most Controversial Magazine of the 60s Goes Online
Ebony Magazine Celebrates Plus-Size Black Women on Cover
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders across disciplines. Register by March 14 for best rate.
May 12, 2016
We are pleased to announce the Imagination Awards for independent magazine media. The Imagination Awards honor the work of independent magazine media companies and brands. These awards recognize projects and teams that capture the essence of a brand and demonstrate innovative thinking and imaginative tactics, well-defined business objectives, and successful execution and results. WHO SHOULD ENTER THE IMAGINATION AWARDS? Any individual or team working at an independent magazine media brand. Entries may come from the areas of editorial, advertising sales and marketing, research, events, video, digital, mobile, social, consumer marketing, audience development, corporate, human resources or other.
Lewis DVorkin takes a look across the wide spectrum of activity and innovation against industry trends: "Time Inc. goes all in on stand-alone Web sites for young women — HelloGiggles, xoJane, xoVain and now Motto."
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