The Association of Magazine Media

Wednesday, November 25, 2015

The MPA Daily News Roundup will return after the Thanksgiving holiday on Monday, November 30th.
Last Days to Register for the MPA Biennial Research Symposium on Dec. 3 !
Join Time Inc., Meredith, Gf K, Condé Nast, Experian, Forrester, Nielsen Catalina Solutions, Facebook and more at the MPA Biennial Research Symposium on Dec. 3, featuring all the groundbreaking research from the recent Print and Digital Research Forum in London. Complimentary for MPA/ASME members. It's all happening at The Hearst Tower, in New York City on December 3, 2015.
The Talk of the Web: How The New Yorker Grew Its Digital Audience by Focusing on Quality
Looking back on the readership spike in March, editor Nicholas Thompson said the aftershocks of the so-called “Summer of Free” were unexpected.
Pearson’s Big Paydays Defy the Odds Against Print Media
John Elkann, Exor’s 39-year-old chairman, said that he started reading The Economist as a teenager. Over the last five years, he said, Exor’s sliver of equity, which increased to 43.4 percent in the deal, has given him insight into the power of the brand and its annual operating profit of about £65 million.
Karl Lagerfeld Built a Tennis Court for Anna Wintour
“Karl built a tennis court on his property at Biarritz as an enticement for me to visit,” Anna Wintour said at the British Fashion Awards this week. “Needless to say, this was the first and surely the last time anyone has constructed sporting turf in my honor, but Karl was trying to give me somewhere I could feel at home . . . where I could be myself.”
Recap of People Moves in Magazine Media
Condé Nast, International Business Times, Times Inc., Hearst, Garden & Gun, and Evolve Media all made important personnel moves and hires recently.
Austin Kiplinger, Co-Founder of a Personal Finance Magazine, Dies at 97
Austin H. Kiplinger, who with his father started what is now Kiplinger’s Personal Finance magazine and expanded the family’s financial publishing company into a $100-million-a-year enterprise by the late 1990s, died on Friday in Rockville, Md. He was 97.
Michael Gross, Who Designed the Ghostbusters Logo, Dies at 70
Michael C. Gross, a graphic designer and film producer who created the logo for the 1984 movie “Ghostbusters” and a series of unforgettable parody covers for National Lampoon magazine, where he was an art director in the early 1970s, died on Monday at his home in Oceanside, Calif. He was 70.
The Gossamer Pleasures of Faerie Magazine
On the strange appeal of a lifestyle quarterly for those with a thing for supernatural sprites: What makes Faerie so wonderfully curious and deeply weird is that it’s a lifestyle publication for people who have a thing for faeries — a high-end fanzine founded in 2005, aimed at the Renaissance Faire crowd.
ComScore Predicts Biggest Cyber Monday, Record M-Commerce
It looks like the Cyber Elves will be busy this holiday, with comScore predicting an increase of 15% in e-commerce in November and December.
Magazine Media 360° Brand Audience Report - October 2015 Data
How Insect-Laced Ice Cream Can Sell Subscriptions As a Marketing Experience
The Man and the Magazine That Launched a Movement
6 New Star Wars Magazine Covers Show Off Key Characters
Frustrated Publishers to Twitter: Give Us Our Share Counts Back
Former New York Times editor John Geddes to oversee Bloomberg’s political coverage
The Ad Council Adapts to Stay Relevant in an Age of Social Action
"What Can Neuroscience Tell Us About Why Print Magazine Advertising Works" explains how consumers' brains respond differently to print and digital environments. Hosted by Scott McDonald, Ph.D., President NOMOS Research. Tuesday, December 8, 2015 - 12:00PM-1:00PM ET
Register today for the MPA Biennial Research Symposium on Dec. 3, featuring groundbreaking research from the recent Print and Digital Research Forum (PDRF) in London. Complimentary for MPA/ASME members. Hearst Tower, NYC. Dec. 3.
The Ellie Awards 2016 Call for Entries is now posted at Founded in 1966, the Ellies are one of the most sought-after awards in print and digital journalism—every year nearly 1,800 entries are submitted. More than 100 finalists and winners will be honored at the Annual Ellie Awards Dinner, hosted by ASME, at the Grand Hyatt New York on Monday, February 1, 2016.
December 03, 2015
Hearst Tower
February 01 - 02, 2016
Grand Hyatt New York
For sponsorship opportunities, contact Alison Heisler at or 212.872.3740.
As TIME reporters and editors prepare to move to Lower Manhattan to the company’s new headquarters, here’s a look back at just a couple of the quirkier highlights from throughout the years...