The Association of Magazine Media

Tuesday, June 16, 2015

Eric Zinczenko Named Bonnier Corp. CEO
Mr. Zinczenko joined Bonnier in 2007 from Time Inc. after Stockholm-based Bonnier AB bought 18 enthusiast titles from the company that year. From there, he headed up Bonnier's Men's Group and then was promoted to executive vice president in 2013.
New Yorker Names Nicholas Blechman Creative Director
Blechman, who starts his new job on July 6, comes from The New York Times Book Review, where he served as its art director since 2006. He also held the role of art editor for The New York Times’ Upshot for about a year, and has provided art direction for a host of publications over the years, including GQ and Wired.
Better Homes and Gardens Goes Mobile First
With an emerging younger demographic and technology changing fast, the brand decided it was time for a change in order to expand its average digital audience of 9M monthly unique visitors. Here, min talks with Lory Stewert, general manager of digital at BHG, to learn more about the relaunch and the brand’s strategy.
The Economist Films Unveils Two Pilots
The Economist's new video initiative debuted the pilots of two digital video series, with the intention of bringing the 171-year-old global-affairs magazine's mindset to documentary form and a broader audience.
Sign of the Times: Playboy Going Mobile
“Playboy is about fun,” said Jimmy Jellinek, Playboy’s chief content officer and editorial director. “Capital F-U-N! It’s affirming, it’s a good time.”
All-New DPS Beta Program Coming Soon
Nick Bogaty fills us in on the completely new, built-from-the-ground-up Adobe Digital Publishing Solution (DPS) that will be available through Adobe's public beta coming soon.
Frank Zachary, 1914 - 2015
Frank Zachary, a celebrated magazine editor and art director who pioneered graphic innovations and creative photography while chronicling postwar America’s fascination with travel and leisure and the affluent society, died on Friday at his home in East Hampton, N.Y. He was 101.
Lucky Magazine Shuts Down Print
More on Why Vanity Fair's Caitlyn Jenner Cover Became Instantly Iconic: Plus, Legends Weigh in on Other Memorable Mags
Top-Performing Print Ads and Advertorials of 2014
How Publishers Try to Build Mobile-First Cultures
EBONY Taps Kierna Mayo As Editor in Chief
Why Is the Justice Department Bullying a Small Libertarian Magazine?
More on Big Food Launches Food Magazine, App
Maximum Rocknroll: Punk Magazine, Radio Show, Record Label, and Vinyl Archive Since 1977
LPM Communications Launches Wine and Lifestyle Magazine Based in Hong Kong
Content Is Money
With $18 Billion in Media Up for Grabs, This Is a Huge Year for Dealmakers at Cannes
FCC Urged to Impose Privacy Rules on Web Publishers, Ad Networks
Miniaturize & Simplify: Solutions to Publishers' Mobile Problem
Mobile Email: The "New Normal" for Marketers and Consumers
The Traits and Practices of the Successful CMO
MPA -The Association of Magazine Media, would like to recognize and thank the following sponsors for their support of today's Programmania, happening right now at The Hearst Tower: The Alliance for Audited Media, Integral Ad Science, Kantar Media / SRDS, Kargo, Krux, MediaRadar, Moat, and PIB, -and a very special thanks to Hearst Corp. for hosting the conference.
The 2015 edition includes graphics with data from the recently launched Magazine Media 360° Brand Audience Report, as well as figures and trends from third-party sources demonstrating the growth, vibrancy and appeal of print and digital editions, magazine brand apps, and social media.
In The Atlantic, Ava Kofman writes: "Augmented-reality systems could edge out virtual reality and re-imagine human perception in the process."
 
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