Monday, May 18, 2015
People, Entertainment Weekly Set Traffic Records
The websites for People and Entertainment Weekly both enjoyed a record-breaking April. According to a note from Time Inc. chief content officer Norman Pearlstine, People.com had 72.5 million unique visitors and EW.com had 33.5 million.
Q&A with Condé Nast President Bob Sauerberg: Digital Drives Culture Change
"Our culture will change because it has to. It’s one of the biggest initiatives in the company that I have in place this year. We have best-practices programs where we’re sharing insights and data across brands and across the company." Says Mr. Sauerberg.
How Magazines Have Turned over a New Leaf
From printed page to web page, the medium has been reinvented, says Immediate Media's Tom Bureau.
Embrace the Great Outdoors with These Fishing Magazines
Salt Water Sportsman, Outdoor Life, and Sport Fishing are among the titles reviewed this week.
P&G Launches North America Media Agency Review
P&G spent more than $2.6 billion on ads in the U.S. in 2014, according to Kantar, making it the top advertiser in terms of expenditures, although the company spent 14% less last year than in 2013.
Mary Review, a Women's General Interest Magazine by Women, for Everyone, Sorry Dudes!
A Playboy Photo Shoot Disrupted by a Dog
Taylor Swift Tops Maxim’s Reinvented Hot List
From Vogue Magazine "Slave" to a Pulitzer Prize
Who Will Take Over As Vogue’s Beauty Director?
Paul Ford Joins The New Republic As Contributing Editor
High Fashion Is a Prison in These Striking Print Ads Opposing Child Labor
Publishers Shrug Off Concerns, Eager to Publish on Facebook
Inside Google's Secret War Against Ad Fraud
Lee Dugatkin, evolutionary biologist and behavioral ecologist at the University of Louisville, talks about his article in the June Scientific American called "The Networked Animal," about how social networks in disparate animals species affect the lives of the entire group and its individual members.