The Association of Magazine Media

Friday, January 30, 2015

AMMC 2015
Our most ambitious conference yet. A deep dive into WHAT’S NEXT? in advertising, content, audience, leadership, and of course, technology. Save the date: FEBRUARY 2, 2015.
New Measure of Magazine Media Vitality, Launched in September, Captures Consumer Demand for Print, Digital and Mobile Platforms – A First for Any Industry
Magazine media audiences were up 9.3% for the month of December 2014 versus the previous December, according to The Magazine Media 360° Brand Audience Report, released today by MPA‐The Association of Magazine Media. This new report, which uses data from leading third‐party providers, reveals a gross audience for magazine brands of 1.6 billion in December 2014 versus 1.45 billion in December 2013. The strong December performance was, once again, propelled by video and mobile web consumption, up 41.8% and 76.8%, respectively, over the same time period in 2013. Print+digital editions and web (desktop/laptop) remained essentially flat. Commenting on the data, Mary G. Berner, President and CEO, MPA‐The Association of Magazine Media said, “Having launched The Magazine Media 360° Brand Audience Report with August figures, we now have nearly half a year of data, with indisputable evidence that magazine media’s consumer demand continues to grow..."
GQ Starting a Music Section That's Not for Nerds
"This is not a channel for music nerds," said Howard Mittman, GQ's VP-publisher. The section is currently live on, but is not teased from the magazine's homepage. Mr. Mittman said its rollout will be gradual as GQ prepares for a redesign of its site scheduled for later this year.
Ariel Foxman's Editorial Oversight Expanded
InStyle’s Ariel Foxman has been appointed to editorial Director of InStyle and People StyleWatch, and publisher Nina Lawrence will oversee StyleWatch as well.
Condé Nast Entertainment Acquires Trio of Short Films
Condé Nast Entertainment, the entertainment division of publisher Condé Nast, said Tuesday that it acquired a trio of short films from the 2015 Sundance Film Festival.
How Kalmbach Turned Two of Its Strengths Into a New Magazine: The Drone 360 Launch
Kalmbach is using existing footholds in tech and hobbies as platforms for a launch.
A Southern Living Farm-to-Coffee-Table Project
The famed NYC designer Bunny Williams, who grew up in Charlottesville, has been tasked with dressing Southern Living’s 26th Idea House, set to open in late June at the “preservation development” Bundoran Farm and be featured in the magazine’s August issue.
At Complex Media, Video Is Everyone's Job
If you have seen skateboard legend Tony Hawk ride a hoverboard — a real one — direct your thanks to Complex founder Marc Ecko.
Q&A with Pinneapple's Christopher Lukezic
Airbnb, the world’s leading community-driven hospitality company, has added another component to their online presence: an ink on paper component, Pineapple magazine.
More on Meredith’s Magazine Plans Take Shape
What Publishers Can Learn from the Vinyl "Comeback"
Condé Nast Honors Its Own
Harper’s Bazaar and Nylon Make Changes
People Moves at Texas Monthly, Modern Farmer and More..
Q&A With Terri White, Editor of Time Out New York
Rolling Stone Brings 47 Years of Content to Google Play
Are Advertisers Getting Ready to Leave the Super Bowl Party?
What Publishers Need to Do to Earn Trust from CMOs
The National Magazine Awards will be presented today, February 2, at the New York Marriott Marquis. Better Homes and Gardens, Cosmo, Hollywood Reporter, New York and Vogue short-listed for Magazine of the Year; Grantland, Politico and Refinery29 are first-time nominees.
February 02, 2015
New York Marriott Marquis
The National Magazine Awards honor print and digital publications that consistently demonstrate superior execution of editorial objectives, innovative techniques, noteworthy journalistic enterprise and imaginative art direction. The awards will be presented at the National Magazine Awards Annual Dinner at the New York Marriott Marquis on February 2, 2015. Purchase tickets now. National Magazine Awards Supported By Publishers Press
James Oliver Cury writing for Details, offers readers unexpected insights into Ryan Reynolds, Ben Mendelsohn, Slash, James Franco, Jason Schwartzman, Zachary Quinto, and Banksy.