Friday, December 12th
800 Magazines Launched in the Last Year
Sid Holt, chief executive of the American Society of Magazine Editors, says it is a challenging time for magazines. While magazine audiences are growing online and on other digital platforms, the loss of advertising dollars that were once a mainstay of print has been hard to make up. "Those digital dimes haven’t replaced those print dollars yet," he says. But at the same time, he notes, magazines are adapting. In order for a magazine now to be successful it has to carry its shared passion between reader and publisher -be it guinea pigs or eyelashes- across platforms.
Magazines Stepping Up To Show They’re Here To Stay
The Association of Magazine Media (MPA) recently released the first 2014 Magazine Media 360 Brand Audience Report. The goal of the report was to measure consumer demand for magazine content from a variety of different delivery platforms including both print/digital editions and website access via laptop, desktop, mobile, video, and social.
Hearst Deepens Digital Ties With Dreamworks Deal
In traditional media's ever-intensifying land-grab for digital terrain, Glendale, Calif.-based DreamWorks Animation SKG, Inc. and Hearst Corporation today said Hearst has acquired a 25 percent interest in AwesomenessTV, the multi-platform media company aimed at teens, for $81.25 million and will partner with ATV parent DreamWorks to grow the business. Brian Robbins, ATV founder, and Brett Bouttier, president, will remain in their roles
Bloomberg Businessweek, Bloomberg News To Merge Online
The brands will merge for the Web as Bloomberg Business at Bloomberg.com, posting breaking news and quick-hit commentary—traditionally Bloomberg News content—alongside the longer features and analysis you'd expect from Businessweek.
Condé Nast Looks to 2015
The company put a new emphasis on uniting its digital strategy across titles, launching a single platform for its online videos and naming Fred Santarpia to the new role of chief digital officer.
Forbes Bids Adieu To New York City Offices
Forbes Media is packing up the last of its belonging in Greenwich Village on Friday and moving into new glass tower offices in Jersey City on Dec. 15.
Sean Holzman Named Chief Digital Revenue Officer at Bonnier
Holzman joined the company in 2011 as chief brand development officer, a new role at the time, and this new position appears to be a chance to take his previous responsibilities to a new level.
Time Photo Director Recalls Spending Thanksgiving in Liberia
In 2008, Paul Moakley, the deputy director of photography and visual enterprise for Time magazine (pictured), curated the first New York exhibit of photos of the Liberian Civil War taken by Tim Hetherington. The photographer was killed in action there three years later.
Bazaar Magazine Fashion Editorial Shot Entirely On Film
The Best And Worst Brands On Social Media In 201
The Dance Magazine Awards
Hispanics Are 'Acculturating,' But Only To A Point
Jolly Good Is What They Say About November Spendin
Email Marketing in 2015: What's In and What's Out
Better Metrics For Mobile Marketing
What One Change Should Marketers Make in 2015?
Advertisers Waste $6.3B On Web Traffic: Study
Find out how magazine media's top executives are preparing for What's Next at the 2015 American Magazine Media 360°Conference, our industry's most important meeting. February 2-3, 2015, NYC.
The ASME Best Cover Contest 2015 Call for Entries is now available for download. The Best Cover Contest honors magazines published between January 1, 2014, and December 31, 2014.