Monday, August 4, 2014
Magazine Expert: Meredith a Major Industry Player
Meredith Chairman Steve Lacy announced a 20-percent year-over-year jump in net profit for the fourth quarter of FY 2014. Lacy also announced that Meredith would increase circulation of its 7-month-old Allrecipes.com magazine to 900,000 by year's end.
Men’s Fitness Sets Web Traffic Record
Mensfitness.com broke its all-time web traffic record in July, with more than 8.4 million unique visitors. That’s a whopping 106 percent increase compared to last July.
Sports Publishers Like Sports Illustrated Get Smart About Mobile
Time Inc. recently redesigned the SI.com mobile site with a strong emphasis on what the habits and preferences of mobile users.
Mazda Rolls Out New Miata via Fashion Rocks Microsite
TV ads and an eight-page print advertorial in a special collector’s edition magazine from Time Inc.’s InStyle are also planned. The magazine will be sent to InStyle’s 1.5 million subscribers in September.
Q&A With Time Inc.'s Norman Pearlstine
Norman Pearlstine, 72, is executive vice president and chief content officer of Time Inc., where he is charged with the development of new content experiences, consumer products and lines of business across the company’s titles. In this role, which he has held since October, he also oversees the company’s editorial policies and standards.
Q&A with Town & Country Editor Jay Fielden
On the Folly of Fame in the Era of the .001 Percent: "Plenty of New Yorkers love to look down on the hinterland idea of society, but the worst snob is almost always a parvenu himself."
National Geographic Traveler Tests Removing Yellow Border
Keith Bellows, NGT, VP and Editor in Chief: “You really can’t assume that what worked on the newsstand a few years ago still does. We ‘re doing well– but can we do better? There are supposedly ‘rules’ for what does well on newsstands but rules don ‘t sell magazines."
Learn to Cook at the Good Housekeeping Institute in Soho
The Good Housekeeping Institute, which opens on Monday in Soho, London, has been designed by the magazine publisher Hearst as a “state-of-the-art” symbol of modern living which will ensure the future of a 92-year-old print brand.
AARP Celebrates Adam Duritz 50th Birthday with a Cover
Baltimore-born singer/songwriter/dreadlock-wearer Adam Duritz is now 50. To celebrate, AARP gift-wrapped a magazine cover for him.
Vogue's Latin American Push
Vogue is looking to expand its Talents Corner and Who’s On Next designer support and contest programs in Latin America with a view to rolling them out in Peru, Chile and Panama in three to five years.
Newsstand Review: Replace Your Therapist with These Psychology Magazines
Scientific American MIND and Psychology Today are among the titles reviewed focusing on mental well being and emotional health on the newsstand.
Lingerie Brand Supports "Women Who Do" in Better Homes & Gardens, More, Real Simple, People Style Watch and InStyle.
Diane Kruger Is Lean and "Mean" on the cover of InStyle’s Fall 2014 Issue of “Your Look”
Time Inc. Hires Digital Sales Vet Mark Ellis, Former Head of Yahoo North America Sales
Alex Postman and Maureen Dempsey Join the Pre-Relaunch Self
Jane Francisco Adds Four to Her Good Housekeeping Staff
Ross Levinsohn Joins Scout Media as Executive Chairman: Yahoo veteran Teams Again with James Heckman
Bloomberg Media Restructures Ad-Sales Group
LatinTRENDS Magazine Closes Distribution Deals with Target, Duane Read, Shop Rite Supermarkets and King Kullen
In France Lagardère Sales Drop 1.2% in First Half
Germany’s Bauer Media Launches $134M European Startup Fund
Man Returns Library Magazines 50 Years Late
Marijuana Debate Plays Out in Full-Page New York Times Print Ads: One of the Ads Likely Cost About $180,000
Why Amazon Wants Cheaper Books from Hachette
Court Grants Preliminary Approval to Apple Settlement
John Oliver on Banner Ads
Deloitte Q&A: The Vanishing Back-to-School Season
Privacy Issues: Addressable Vs. Identifable Advertising
Why Is the Economy Still Weak? Blame These Five Sectors
93% of Companies Are Ineffective at Cross-Channel Marketing
Mobile Traffic Dropped 8.5% During Friday’s Facebook Outage
Join your fellow junior mag editors for an evening of networking and a q&a with Lucky's Editor in Chief Eva Chen, at the next ASME NEXT Talks. Registration includes open bar. Cost is $10 for ASME NEXT members; $20 for non members. About Eva: Eva Chen was named editor in chief of Lucky in June 2013. With 198,000 Instagram followers and more than 70,000 Twitter followers, Chen is a social superstar of the media world. In total, her social communities reach over 1.4 million devoted and engaged followers. August 6, 2014 at Condé Nast, 4 Times Square New York, NY
August 06, 2014
Join your fellow junior editors for an evening of networking and a q&a with Lucky's Editor in Chief Eva Chen, at the next ASME NEXT Talks. Registration includes open bar.
September 08, 2014
MPA - 757 Third Avenue, 11th Floor