The Association of Magazine Media

Friday, July 18, 2014

Time Inc. Creates Native Ad Group to Forge Programs Across Brands
Time Inc. has created an eight-person unit to focus on native advertising at the publishing company, led by a staffer from the editorial side, Sports Illustrated Group Creative Director Chris Hercik, and another from the business side, Senior VP-Marketing and Sales Development Priya Narang.
Forbes Sells Stake to Investor Group: Forbes Family, Management Stay in Place
The majority ownership of Forbes Media has been sold to a group of investors based in Hong Kong. The Forbes family “will retain a significant ownership stake,” the official release says.
Condé Nast Sells Its Data Center and Heads to the Cloud
Condé Nast's CTO says the media company is no longer in the business of maintaining a data center. It has gone "all-in" on the cloud with Amazon Web Services.
Q&A with Hearst's David Carey
"Media People," a new recurring WWD feature, will contain periodic Q&As with executives, editors, publishers and creative forces in the media sector. Hearst's David Carey is the first subject in the series.
Q&A with Edward Lewis, Founder of Essence Magazine
The magazine has grown from an initial 50,000 copies in 1970 to more than 1.2 million in circulation today. Lewis served as president and publisher for three decades, growing its multi-platform communications and expanding brand to include consumer products and an annual music festival.
Face Up Online: Essence
The First Lady is first in magazine covers and the August 2014 cover of Essence features Obama on what is her fifth cover for the magazine. Michelle Obama has become a top magazine cover celebrity, arguably the top celebrity in terms of breadth and frequency of appearance according to Robert Newman.
Marie Claire's Mastromonaco: Being Informed and Fashionable Is Natural for Women
Alyssa Mastromonaco was deputy White House chief of staff for operations from 2011 to 2014, she writes "We are the gender that launched a thousand recent magazine covers, from the “Lean In” movement to “the Confidence Gap,” egg-freezing to mandatory coverage of contraception. Every week, it seems, a new, fresh take on what keeps working women from getting their due and having it all captures the zeitgeist."
National Geographic to Use Recycled Paper
The publisher's flagship title, as well as National Geographic Kids and National Geographic Little Kids, is piloting magazine paper containing five percent postconsumer recycled fiber as the first step in a larger testing process, according to Green America.
Mag Bag: The Week in Magazine Media
This week, Hearst bows its CosmoBody video channel, the One Club launches its print magazine, Better Homes and Gardens adopts a new tagline, “Life in Color,” and Coastal Living gets a new managing editor.
ASME Intern Blog
Keep up with the 2014 ASME interns while they navigate life as a magazine intern in New York City and Washington, DC.
iPhone 6 Rumors: Mass Production Kicks Off in Late July
How Focus Groups Helped With the Early Success of Essence
Nerd Breakfast with Bloomberg: Media Mogul Opens R&D Lab in SF
Former DNC-er, Now Communications Director at Vogue: Hildy Kuryk
People Moves at Niche Media, Marie Claire, Coastal Living and More...
Q&A Brian Kelly, Editor & Chief U.S. News & World Report
Susan Sarandon Given Guest-Editor Post at Time Out Magazine
Cover Battle: Mental Floss or Time Out New York
The Two-Pronged Approach Responsible for The Week’s Record Traffic
Science Magazine Puts Transgender Women on Cover, Without Their Heads
Washingtonian Wins the Summer with AT&T Best of Washington Party
ISIL Threatens Popular Comic Book Creator
Say Media Names Dianne Dubois CFO
The Evolving Newsroom
Digital Publishers: It's Time to Think About Paying to Promote Content
Crichton: Amazon Isn’t Killing Writing, -the Market Is
Publishers’ Love-Hate Relationship with StumbleUpon
Commentary: Hate Advertising? Hell, Yeah.
PRC Grants Mailers' Request for Review of Rate Elasticity
Join your fellow junior mag editors for an evening of networking and a q&a with Lucky's Editor in Chief Eva Chen, at the next ASME NEXT Talks. Registration includes open bar. Cost is $10 for ASME NEXT members; $20 for non members. About Eva: Eva Chen was named editor in chief of Lucky in June 2013. With 198,000 Instagram followers and more than 70,000 Twitter followers, Chen is a social superstar of the media world. In total, her social communities reach over 1.4 million devoted and engaged followers. August 6, 2014 at Condé Nast, 4 Times Square New York, NY
The data from the 2014 FIFA World Cup shows how we are amazingly connected, in ways that previous generations of humanity would consider the work of science fiction.
Come hear an international authority on psychological profiling, consumer analytics and talent management. Join Dr. Tomas Chamorro-Premuzic, professor of business psychology, University College London, for a look at how big data and social media are impacting the magazine media workplace, as well as tactics for working with Gen Y and Millennials. Coming next Monday, September 8, NYC.
August 06, 2014
Condé Nast
Join your fellow junior editors for an evening of networking and a q&a with Lucky's Editor in Chief Eva Chen, at the next ASME NEXT Talks. Registration includes open bar.
September 08, 2014
MPA - 757 Third Avenue, 11th Floor

Family Travel Don’t: "Fear-Packing." Fear-packing is what happens in that last 24 hours before departure. It’s in those moments when, after having taken the time to think out the itinerary and whittle down your packing list to things you’ll actually need, your mind starts to play tricks on you. Heather Greenwood Davis writes about how parents can resist the desire to try to control everything.