The Association of Magazine Media

Thursday, July 10, 2014

How Two Guys Launched a Print Magazine During the Recession and Managed to Succeed
When Greg Sullivan and Joe Diaz decided to launch a travel magazine, people thought the idea was crazy. Focusing on capturing the attention of readers, AFAR slowly grew its circulation and its story during the first couple of years, and today Sullivan and Diaz’s “crazy idea” is a thriving platform. The magazine launched with a circulation of 50,000 and currently has a circulation of 250,000: A 400% increase in less than five years and AFAR was named 2013’s “Hottest Travel Magazine” by AdWeek.
Glamour Developing Conference Linked to Women of the Year Awards
Cindi Leive: “Women of the Year Awards is our marquee franchise and a powerful platform; naturally, we’re always looking for strategic new partnerships for it, whether through print, digital, video, live events or broadcast.”
Investigation Discovery Orders "Vanity Fair Confidential"
Investigation Discovery announced Condé Nast will bring Vanity Fair magazine’s crime stories to TV in a new series called Vanity Fair Confidential.
Q&A with Marcy Bloom on How She Became Condé Nast’s Youngest Publisher
Marcy Bloom is a publishing veteran, having worked at numerous glossies like Self, GQ, Teen People and Lucky. After taking a year off to volunteer abroad, Bloom hit the ground running with her current gig as senior vice president and group publisher of Modern Luxury.
Parents Magazine Teams with Quester to Survey More than 200 Moms About Sex After the Baby
Their survey revealed that only 60 percent of moms feel satisfied with their sex life, which isn't good, considering 91 percent of those moms were satisfied at one point: before kids.
Michael Sam Appears on Cover of Out Magazine
St. Louis Rams defensive Michael Sam has yet to play in an NFL game, but his chiseled visage has already gotten widespread media attention. That’s because the seventh-round pick made history as the first openly gay player drafted into the NFL. And now Sam’s on the August cover of Out magazine to talk about his journey.
Businessweek Wedges "Sleazy" American Apparel CEO in Some Deep Cleavage
The magazine hitting newsstands Friday morning pictures the ousted American Apparel CEO, infamous for his salacious behavior, photoshopped into the cleavage of a woman wearing a dark red top.
Behind the Scenes with InStyle’s August Cover Girl Zooey Deschanel and the New Season of New Girl
InStyle August cover girl Zooey Deschanel dishes on her “adorkable” wardrobe and talks about her “ultimate low rock bottom.”
ASME Intern Blog:
Follow ASME’s Magazine Internship Program 2014 Summer Interns as they navigate the world of magazine media and tell us about it, in their own words.
More on Time Magazine Harnessing the Power of Facebook
Katie Holmes Poses Topless & Dishes on Her Dating Life in Glamour
First look: JET Digital
Buzzfeed's Will Hayward: Media Companies Aren’t working Hard Enough for Advertisers
Parade Adds to Teams
Carroll Out As CEO Of TBWA
Google's Diversification Efforts Weakening Margins
German Publishers Seek Amazon Inquiry
Treffiletti: Digital Is NOT a Department
Wittig: Mobile Isn't As Huge As It's Hyped to Be (Yet) - Here's Why
Bednarski: We Don't Understand Soccer -Or the Internet
Tablo Aims to Make Publishing E-Books As Easy As Publishing Blogs
Why Retail Will Face the Same Fate As the Media Industry
Sponsored Content Is the Holy Grail of Digital Publishing... But Does It Work?
Readers Don't Trust Ads that Look Like News, Study Says
How Upworthy Gets Its Branded Content to Outperform Editorial
Come hear the key principles for creating viral content from Jonah Berger, author and associate marketing professor, Wharton School at the University of Pennsylvania. Berger has spent the last decade studying how social influence works and will discuss the science behind contagious content at MPA’s upcoming Chew on This presentation on Thursday, July 17. Register today – the first 35 attendees will receive a copy of Berger’s book, Contagious: Why Things Catch On.
WIRED reports that on July 7, 2014, Alice Cooper entered the White Castle Cravers Hall of Fame. The WCCHoF is located at White Castle headquarters in Columbus, Ohio, just 200 miles from Cooper’s birthplace of Detroit. Since its creation in 2001, 7,645 people have tried to get their names in the hallowed Hall, but only two percent have made the cut, putting the successful multi-hyphenate in a truly elite class.
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