Monday, October 21, 2013
Don’t miss magazine media's premier conference, convening the top minds from publishing, editorial, technology and advertising, to explore the topics that matter most during these transformational times. Oct. 22-23, NYC.
ASME Updates Guidelines, Releases Native Ad Rules
Native advertising is a hot new trend so new, in fact, that so far there haven’t been any guidelines for publishers thinking about offering native ad products. But that is beginning to change, thanks to the American Society of Magazine Editors, which has released an updated version of its editorial guidelines with new suggestions for best practices surrounding native advertising.
Ad Age's Magazine A-List: Bon Appetit is Magazine of the Year
Bon Appetit has taken on a new relevance, riding food's broader reach in the culture and giving it a bigger hand in its coverage. This year, the magazine's ad pages through October have increased, with much of its new business coming from non-endemic clients such as Chanel, BMW and Chase.
Ad Age's Magazine A-List: David Granger Is Editor of the Year
During his tenure atop Esquire, David Granger has been early to shed certain orthodoxies -like the idea that print should inspire its digital extensions, never the other way round. But he has maintained other traditions, like long-form journalism and fiction.
PEOPLE and Katie Couric Salute the 2013 Teachers of the Year
On October 16, People managing editor Larry Hackett and publisher Karen Kovacs announced the weekly magazine's second group of eight Teachers of the Year.
Lucky Magazine Transformation Continues
“The tweaks people can expect to continue to see are small, a refinement of what we’ve established in the first four issues,” said editor in chief Eva Chen.
"Sports Illustrated Swimsuit: 50 Years of Beautiful" Celebrates Golden Anniversary
Over the years, the Swimsuit Issue has launched and sustained careers of models like Cheryl Tiegs, Kathy Ireland, Heidi Klum, Tyra Banks, Elle Macpherson and others.
HGTV Magazine Tests Social Sharing Feature in Print
Its November issue, which hits newsstands Oct. 22, will let readers shop and share from the pages using technology from digital watermarking provider Digimarc.
Forbes’ Lewis D’Vorkin Tells the Story of Their Digital Rebranding in New E-Book, and Introduces the Series
The Path Forward for the News Business outlines the company’s approach and includes its successes and failings to help tell the story of how they came to be who they are today.
Presenting Saveur's Culinary Travel Awards
Kika Rocha Is a Glam Belleza Latina Contributor
Senior Editor Will Lamb Is Buttressing Dwell's New York Office
More on Amy Churgin Named Traditional Home Publisher
More on AllYou Issues Shoppable Via Devices
35% of Americans Own Tablets
Majority of US Internet Users Will Redeem Digital Coupons in 2013
Microsoft Rolls Out New Ad Formats
The Roadblocks of Native Advertising
Big Media Companies to See Key Revs Rise Alongside Ad Gains
Travel Ads Among Most Expensive for Programmatic Traders
Negative News Cycles Decrease Competition In Exchange-Based Marketplace
Marketers Prepare for Shortened Holiday Shopping Season
TV Ad Prices: Football Is Still King
What’s happening today in tablet advertising? How is the advertiser community embracing tablet technologies? Join us for a complimentary lunch on Nov. 13 and learn exclusive insights on multi-channel advertising trends of magazine brands across print, web, and tablet based on analysis that looks at the entire magazine landscape.
Ensuring optimum results in the digital experience requires new expertise, informed approaches, and a refined skill set in design and UX principles. Join us Nov. 18 at Hearst Tower and learn from the experts how to optimize your content performance at our morning symposium featuring some of today’s most accomplished authorities in design, content strategy and product development.
The MPA Factbook is for the first time available in a digital edition, produced by our member and sponsor Brown Printing Company. Enjoy the 2013/2014 MPA Factbook – filled with facts, stats and insights on magazine media!
October 22 - 23, 2013
Reimagined and reinvented, AM²C 2013 is Magazine Media’s premier conference, convening the top minds from publishing, editorial, technology and advertising, to explore the topics that matter most during these transformational times.
November 19, 2013
The law is changing as fast as your job description. Are you keeping up? Join us on November 19 for ASME's annual Legal Briefing for Magazine Editors.
November 06 - 07, 2013
This two-day workshop for junior-level editors covers print and digital fundamentals. The workshop explores the role of the publisher, provides hands-on training with veteran editors and includes small-group sessions about career building. Attendees come away inspired and informed.
When Bob Newman, who'd been a design director at New York, the Village Voice, Entertainment Weekly and many other publications, sustained a brain injury in March, many in the magazine industry he'd contributed so much work to over the years came together. There is a magazine dedicated to helping Bob, as well as an online campaign to help with his healthcare costs as he recovers.