The Association of Magazine Media

Tuesday, October 8, 2013

Men's Fitness Lets Readers Sample Scents
Global sales of men’s grooming products have grown an average of 6% per year since 2006, per Euromonitor International. Men's Fitness recently transitioned from a workout to a lifestyle title, adding content about cooking, fashion and grooming.
Sports Illustrated Tests New Type of Paywall
The paywall lets readers access its print articles early if they watch a 30-second video ad first, provided by Selectable Media, which has been testing consumers’ willingness to watch video ads for free WiFi, music and games.
New York Unveils New Homepage
Previously, you found only Daily Intelligencer posts. Now the default is a “The Latest News” feed, which pulls posts from all of New York’s blogs. If you prefer one blog to another, you can still easily navigate to its posts.
Departures Devotes Issue to Sub-Saharan Africa
Departures' Latin America issue won a National Magazine Award, while an issue devoted to Russia the next year was a finalist. Richard D. Story, Departures’ editor in chief, said the appeal of the single-topic issues is that they’re a point of difference with the competition.
Google chairman Eric Schmidt's (Appearing at AM2C) Next Book on How to Lead a Tech Company
At The New Yorker Festival: War Reporters on What It’s Like
Esquire Names "New" Sexiest Woman Alive
Hearst U.K. Gets a Digital Lift
Why Newsweek's New Dress Code Is Right on the Mark
Jonathan Shainin Returns to The New Yorker
People Moves at Real Simple and Woman’s Day
Justin Smith Sets Bloomberg's Priorities and Announces 100-Day Strategy Plan
Yoga Journal Names Schultz Dollard Director, Brand Strategy
Janice Min Heralds 12.3 Million Monthly Uniques, Eight Promotions and Six New Hires
Garett Sloane Leaves New York Post for Adweek
For Shoppers, Next Level of Instant Gratification
The Week Launches E-Commerce Site Retail Model Based on Sibling Pub, Mental Floss
Time Out Launches New Universal iPhone App
Flipboard CEO Explains How Brand Is Monetizing Users
Analyst: Apple May Sell 5 Million to 10 Million iWatches in First Year
After Inspector Gadget and Knight Rider, Came the Samsung Galaxy Gear
The Revenge of the Mobile Web
Collaborative Video Is the Next Big Thing (Or Is It?)
Twitter vs. Facebook: Rivalry in focus As IPO looms
Disconnect Search, Built By Ex-Google And Ex-NSA Engineers, Lets You Use Google, Bing And Yahoo Without Tracking
Nielsen Twitter TV Ratings Deliver Profile, Reach of Viewers
Mobile Advertisers: Use Caution When Analyzing Facebook's Reporting
Which Tactics Work Best for Optimizing Different Digital Ad Formats?
Consumer Brand Loyalty Investments Rising
A Big iPad Upgrade Cycle in the Offing?
Hispanics Lead As Web Users Who Are Truly Mobile-First
Young People Are Not As Digitally Native As You Think
Pew: Young Readers' Appetite for News Not Growing
Join John Levisay, Founder and CEO, Sympoz/Craftsy, to hear how he converted millions of DIY enthusiasts to subscribers – and implications for magazine media. AM2C, Oct.22-23, NYC.
The MPA Factbook is for the first time available in a digital edition, produced by our member and sponsor Brown Printing Company. Enjoy the 2013/2014 MPA Factbook – filled with facts, stats and insights on magazine media!
October 22 - 23, 2013
Center 548
Reimagined and reinvented, AM²C 2013 is Magazine Media’s premier conference, convening the top minds from publishing, editorial, technology and advertising, to explore the topics that matter most during these transformational times.
After a Tesla Model S burned on a Seattle highway last week, Elon Musk has spoken: Gas-swilling drivers are five times more likely to have their car catch on fire than a Tesla. Car and Driver points out that unlike the last time the Tesla CEO went to bat against critical media reports, there was no New York Times or unfavorable review to tar and feather, only bad luck and physics.