The Association of Magazine Media

Wednesday, May 1, 2013

Survey of Tablet and Print Data for 58 Key Magazine Media Titles Shows 5.3% Ad Growth in Q1
“It shows that advertising remains solid,” said Mary Berner, CEO of the Association of Magazine Media. “It is not so much advertising flight as it is an advertising shift. And it is very early days for tablets.”
Jason Collins Story Gives Sports Illustrated Record Traffic Day
The magazine's website,, drew 3.713 million unique visitors Monday. Its previous high came on Feb. 9, 2010, when the site drew 3.663 million unique visitors for both its Winter-Olympics coverage and launch of its annual swimsuit issue.
Q&A with Brandon Holley, Editor-in-Chief Lucky Magazine
Lucky Magazine has used both content syndication partnerships and community efforts to drive referral traffic to its fashion and beauty sites. Brandon Holley describes her company's strategies in both areas.
Q&A with Forbes CMO Tom Davis
Forbes Media tapped Tom Davis as its CMO in April who had a hand in building revenue across both print and digital properties; Davis has been an evangelist for the company's innovative digital model, including its BrandVoice platform.
Microsoft Ad Turns Forbes Print Magazines Into T-Mobile WiFi Hotspots
Microsoft stuffed a functional WiFi router into a limited number of the most recent issue of Forbes. The ad for MS Office 365, is a T-Mobile wireless router that provides 15 days of free WiFi.
How SI Landed this Week’s Cover Story
Bonnier Sells Ski Magazine to Active Interest Media
Departures Debuts Home & Design Spin-off
The Atlantic Kicks Off Ebook Effort With Jonathan Rauch Memoir
This Old House Lays Foundation for New TV Opportunities
Lucy Kaylin Rises to Editor in Chief at O, The Oprah Magazine
Adam Clark Estes to Leave The Atlantic Wire
Rance Crain Inducted into AAF Advertising Hall of Fame
Style Speaks at British Vogue's Fashion Festival
The Politics of Publisher Redesigns
US News & World Report Returns to Profitability
Hachette Will Make All of Its eBooks Available to Libraries Nationwide
Quad Graphics to Invest in YoutUbe Startup
Flipboard, Now with 56 Million Users, Looks for Ways to Make Money
Online Video Ads Have Higher Impact Than TV Ads
The World Is My Tablet and This Paper Is My Touchscreen
Tap Me, Touch Me, Swipe Me: Tablets Flex Some Branding Muscle
BlackBerry CEO Questions Future of Tablets
15 Alarming Stats About Online Publishing
Engagement Vs. Impact: Harnessing Big Data to Measure Media
Data Takes Center Stage at ABM's Annual Conference
NewFronts 2013: Will Money Shift to Web?
Big Four Networks Face Big Pain at TV Upfronts
Time Is Critical Data Metric for Search Marketers
Paywalls Boost Some Newspaper Circs
Nielsen Launches Digital Ratings to Measure TV Viewers Online
Commentary: Mobile Is About "Enablement" Not Transactions
Managing Social Media in a Crisis
Why Are Moms So Social?
Amazon Vs. Wal-Mart: How Big Data Will Bridge the Gap
Top Retail Executives Weigh in on the Customer
Why I Love the National Internet Sales Tax Plan
Interested in learning more about DPS? Join an array of publishing luminaries for game-changing discussions that explore the most important topics in digital publishing today. Register now for this executive-level event.
Sticky Posts is a weekly compilation of the critical and creative news that can elevate the vitality and innovation of the magazine industry. Here’s what we’ve been reading the week of April 26, 2013.
Representative Pat Tiberi (R-OH), who addressed Magazine Media execs at last week’s annual Washington Day, stated that he’s on our side with respect to the continued deductibility of advertising expenses, but urges MPA to remain vigilant.
Don Peschke, Founder/President, August Homes Publishing, reveals why IMAG 2013 is a can’t-miss conference for brand innovators. May 20-22.
May 02, 2013
New York Marriott Marquis
Tickets are available now for the annual dinner on Thursday, May 2, 2013 at the New York Marriott Marquis
May 20 - 22, 2013
Loews New Orleans Hotel
The #1 conference for independent Magazine Media publishers to share best practices, explore multi-platform solutions and discuss innovative strategies for growing Magazine Media brands.
June 10 - 12, 2013
Loews Philadelphia Hotel
Retail Marketplace 2013 tackles the most important challenges in retail across the supply chain for print magazines -- driving sales, leveraging change, creating new opportunities and connecting with consumers.


In ELLE, Lizzy Goodman writes about landing her music magazine dream job. She never thought her first assignment would be changing her own look.