The Association of Magazine Media

Friday, March 1, 2013

TIME Celebrates 90 Years
Time turns 90 this week and to celebrate, the magazine has a slew of offerings, including a slideshow/history lesson as taught by Time, an interactive cover feature and some birthday advice from Joel Stein.
Hearst: Boosting Social Interaction On-Site, and Big Moves Into Mobile
Just this week, the company announced the release of a trio of apps -Reactions, Trends with Friends, and MagShare- that are designed to extend their massive stashes of produced-for-print content, to the always-online lifestyles of their readers.
How This Old House Leverages Its Video Content
The magazine has ported a bunch of its video content to YouTube, which had about 93,000 views from mid-January through mid-February. Video on the site itself—which attracts about 2.9 million monthly uniques—notched close to 450,000 views last December. About 54,000 videos were watched on a mobile device during that same month.
Scientific American Sees Digital BOOM
In January 2013 the magazine set a new personal record for monthly unique visitors, reaching an average of 5.4 million last month. According to the title, changes in its digital editorial strategy, including more mobile and blog network offerings, are behind the 127 percent increase in traffic over the past two years.
Mag Bag, The week in magazines: More Launches Wine Club...
The Atlantic Cities and TED Books Partner on Cities E-Book
Town & Country Hosts Paris Fashion Week Party
Glamour Invests in Its Features Department with Key Hires
People Moves at WIRED, EBN, Everyday Health, Pursuit Magazine...
Shapiro Leaving Bauer to Become Editor-In-Chief of Ocean Drive Magazine
Q&A: André Leon Talley, Calls Vogue the World's Best University
Esquire Network Acquires Late Night With Jimmy Fallon
Friedman's Fave Moments at MarketWatch Include a Sports Illustrated Reception Where He Met Ali
Altuzarra Wins Full-Page Ad in Vogue's September Issue
Political Scientist Joins U.S. News & World Report
Rothstein: In Defense of Politico’s Mike Allen
Scene Magazine Gets a Makeover for First Anniversary
Magazine-Style Cooking App Panna Comes to iPhone
Sam's Club Launches Healthy Living Magazine into Apple Newsstand
A Cool (and Melting) GreenSource Cover
Quality Editorial Is Not a Dying Art
Industry Experts Forecast What M&A Trends Will Emerge
Updated: Barnes & Noble Rethinks Its Strategy for the Nook
Our State Magazine Publisher Cites Employees As Most Important
Why Limiting Emails to 50 Words Is a Great Idea
Memo: Susan Lyne's Master Plan for AOL
The New York Times Expands Flipboard Apps to Android & Kindle Fire
WSJ Names Social Media Editor
How Not To Be J.C. Penney
The Banner Industrial Complex Under Threat
The Google View of "Native"
Without Big Subsidies, iPhone Is a Tough Sell
Obama Moves to Fill Top FTC Post
Do Not Track Online Act Reintroduced in Congress
A Start-Up Plans to Digitize Your Postal Mail
Mark McClusky, Editor of, divulges how WIRED has turned the tables on the traditional confines of press dates and news cycles by leveraging savvy design and execution across tablets, smartphones, web, and eBooks.
Join ASME NEXT at our next monthly open-bar event for junior-level print and web journalists . . . and hear what BuzzFeed EIC Ben Smith has to say about moving up the masthead.
Mark your calendars for this year's AMC - Magazine Media Conference, taking place Oct. 22-23 in New York City. Details to come.
Swipe 2.0 will kick off with a VIP networking reception on Mar. 27, featuring specialty drinks from NYC top shelf bartender Lucinda Sterling (right), who was spotlighted in the pages of DETAILS. Begin connecting with speakers, sponsors and attendees to the beats of DJ Vida.
ASME is sponsoring a scholarship to attend the @YalePubCourse, 7/14-19 for publishing professionals. Apply by 3/15
Sponsor Message
March 28, 2013
Grand Hyatt New York
Come hear the world's most noted publishers, tech experts, financial pros and media pioneers as they share what's new - and what's next - in magazine media technology at the Swipe 2.0 Conference taking place at the Grand Hyatt New York, March 27-28, 2013.


The sequester fight we've all been hearing about is crucial to the domestic economy and the future of government-run programs. Most "normal" people don't know much about it, as it's only the latest manufactured political crisis threatening the future of our country. New York comes to the rescue, explaining it all in plain English.