Wednesday, February 13, 2013
Lexus Hides Swimsuit Models in Interactive Sports Illustrated Ad
Automakers seem to love the Sports Illustrated swimsuit issue... Now, Lexus is back with a new interactive print ad from ad agency Team One in this year's swimsuit edition.
Hearst: Women Embracing Online Magazines Thanks to 7-inch Screens
Speaking at the D: Dive Into Media conference Tuesday, Hearst Magazines President David Carey said the 7-inch screen (such as those found on the Nook or iPad) is leading to a surge in female subscribers.
Smithsonian Launches Video Contest
Following Smithsonian magazine's digitally-focused redesign last year, Smithsonian.com getting ready to launch a short film contest titled Smithsonian in Motion.
Drobe Social Shopping Platform Win's First Hearst Fashion Hackathon
The first Hearst Fashion Hackathon, held during New York Fashion Week, saw more than 150 developers working for 24 hours straight to create fashion-focused apps and programs from sponsors including Hearst brands (Elle, Harper’s Bazaar, Cosmopolitan and Marie Claire.)
MPA Swipe 2.0: Rebooted
MPA Swipe 2.0 has been upgraded. Bigger, better. With over two dozen presenters from magazine brands, technology innovators and thought leaders from across the media spectrum. Registrations are open!
More on SELF's Online and Print Reinvention
The Economist, Bon Appétit, and New York Among Diner's Journal Mag Picks
Back to NOLA: Beyonce to Perform at Essence Festival
Hearst Magazines UK Tries Out E-Commerce
Print Is the New Hotness for Chris Hughes and Larry Kramer
Hughes’ New Republic Has 45,000 Subscribers, Thinks Twitter Beats Facebook for News
Bauer to Step Down at Time Inc.
Design Director Noyce Steps Down at Newsweek
Three Editorial Changes at Niche Media
Vice's Shane Smith and CollegeHumor's Ricky Van Veen Are Kings of All Media
William Shatner, Reddit, and the Complications of "Free Speech" on the Internet
In-House App Stores Rise, Streamline Mobile Strategy
Embracing Social: The New Formula for Online Publishers
Why Digital Natives Don’t Like Newspapers
5 Reasons Mobile Will Disrupt Journalism Like the Internet Did a Decade Ago
Jefferies: Apple's 4.8 Inch iPhone 6 Won't Be Coming Until June 2014
Why Is Verizon Reviewing Smartphone Apps?
Gartner: Global Mobile-Phone Sales off 1.7% in 2012
Meet the Chinese Smartphones
Apple Team Developing Wristwatch Computer
US Government's E-Books Antitrust Case Could Force Apple to Pay Big Bucks to Consumers
Batenic: Shoppers' Concerns Over Prices May Be Coming Back
Study: Google, Facebook, Walmart Fill Consumer Needs
For Consumers, Small Luxuries Are Back
Ipsos: Adults Feel Personal Information Collected Online Unwarranted
Sam Syed, Creative Director, Popular Science, shares the secrets to creating magazine apps readers love, and won’t break your brand’s bank account. NYC, March 27-28.
Swipe 2.0 will kick off with a VIP networking reception on Mar. 27, featuring specialty drinks from NYC top shelf bartender Lucinda Sterling (right), who was spotlighted in the pages of DETAILS. Begin connecting with speakers, sponsors and attendees to the beats of DJ Vida.
ASME is sponsoring a scholarship to attend the @YalePubCourse, 7/14-19 for publishing professionals. Apply by 3/15
March 28, 2013
Grand Hyatt New York
Come hear the world's most noted publishers, tech experts, financial pros and media pioneers as they share what's new - and what's next - in magazine media technology at the Swipe 2.0 Conference taking place at the Grand Hyatt New York, March 27-28, 2013.