Thursday, September 27, 2012
10 Ideas for Building Circulation
As the media landscape continues to change, a circulator’s obligation to continue to grow a publication’s reach does not. Direct mail, digital and social media can be used to get a bump.
Fast Chat: Mike Perlis
Forbes likes to think of itself as a 95-year-old startup. President and CEO Mike Perlis talks about how Forbes became digital, and how it manages 1,000-plus contributors.
Digital Add-Ons Give Print Bold Face
A growing number of brands are encouraging customer loyalty by adding multiple digital layers to their content marketing strategies.
Sunset Rises on Instagram with Gardens, Creative Angles…and Chickens?
Vogue to Clamp Down Further on Use of Underage Models
Vogue.com Gets the Exclusive of "Vogue in Glee"
Upright Citizens Brigrade Is Haunted by The New Yorker
Times Selects Deborah Needleman to Run Its Style Magazines
M. Scott Havens Named President of The Atlantic
Allen Named Publisher, Sail
Ian Robinson, Named CD at Ebony
Businessweek Econ Editor Applies to Be Governor of Bank of England
Men's Health's Brian Boye Comments on Male Grooming
The Works of Gordon Parks, LIFE's First African-American Photographer
Top Social Media Measurement and Tracking Tools for Publishers
Instagram Now Has More Daily Active Users on Mobile Than Twitter
The Responsive Design Myth
Amazon and Epix Partnership Should Be a Call to Action for Content Owners
More Are Watching Internet Video on Actual TVs, Research Shows
Sharethrough Video Ads Look Like Content, Taps into "Native" Trend
Google and Apple Compare App Metrics
Forrester Report: To App or Not to App
Malicious Code Can Wipe Out Some Samsung Phones
Google and Asustek Rumored to Be Planning $99 Nexus for End of 2012
Airlines Entertain Tablet Ideas
Jenn-Air Uses Print for Digital
Expect a Boom in Holiday Ad Spending
Lifestyle Marketers Adopt More Street-Style Look to Ads
Join MPA for an in-depth, half-day workshop covering the principles and practical application of Responsive Design methodology for magazines.
Come hear how industry leaders like Amazon, Google Play and Next Issue Media are enhancing the consumer experience and planning for growth on the digital newsstand at AMC 2012. SF Oct 14-16. Hurry, seats are going fast.
Don't miss your last chance to sign up for IMAG Boulder on November 14 - an interactive one-day regional conference for independent magazine media.
Consumer Reports: Organic rice baby cereal, rice breakfast cereals, brown rice, white rice—new tests have found that those and other types of rice products on grocery shelves contain arsenic, many at worrisome levels.