Friday, October 12, 2012
Examining the Marketing Dollar Divide
The Economist's Paul Rossi and MediaVest's Robin Steinberg talk about how ad spending is divvied up from the publisher and agency perspectives.
New York's "Sex Diaries" Heads to TV
Writer Tom Spezialy ("Desperate Housewives," "Reaper") will script the pilot of New York Magazine's controversial feature for ABC Studios.
Video Powers This Old House Website Relaunch
The brand has relaunched its website with a new emphasis on expanded video content, 34 years of archives to be made available on demand.
Higher Postage Rates Coming in January
Chances of Postal Reform This Year: Slim and None
Wear Violet Velvet Mittens: 15 Outrageous Tips from Outspoken Editor Diana Vreeland
Ms. Marks 40th Anniversary; Gloria Steinem Drops Unbleeped Expletive on Live TV
Instapaper Founder Launches Magazine on iTunes
34-Year-Old Company Mag Bows Weekly Mobile App
Comment Voting: ars technica’s New Solution to Shills and Kooks
Film Review: "Argo," Whose Script Is Based on a Wired Article
Hearst's Duncan Edwards on Carine Roitfeld's Appointment
Lifestyle Moves: Teen Vogue, EatingWell...
People on the Move: Complex, GQ.com...
Layoffs at Condé Nast
Photos: ELLE Editor's Starter Studio
Quad/Graphics to Buy Vertis for $258.5 Million
Zinio's Mullen: The Digital Magazine Industry Is Predictable Now
Magna Forecast: Ad Spending Growth Still Modest
Internet Ad Revenue Grew 14% in First Half of 2012, but CPG Staying in TV
Apple Has Quietly Started Tracking iPhone Users Again, and It's Tricky to Opt Out
The "Mobile-First" Fallacy
Amazon CEO Confirms Kindle Sold "at Cost"
Report: Readers Prefer Social Logins to Registration Forms
New Study Reveals Why Instagram Is the Next Big Thing
Tumblr Continues Quest for Longform Original Content, Sending Out a Call for Paid Freelancers
YouTube Mobile Views Up 400% in 18 Months