Our Blog
Our blog features viewpoints and analysis from the MPA team on issues impacting the magazine media industry.
A MESSAGE FROM RITA COHEN, MPA CEO & PRESIDENT
Our merger with the News Media Alliance will take effect on July 1. It has been a privilege to serve this industry for more than 25 years, and I am excited to continue doing so as an advisor with the News/Media Alliance.
Different Pasts, Shared Future: Magazine Media and News Industries Join Forces
Earlier this month, the memberships of MPA and the News Media Alliance each voted to approve a merger of the two organizations, with the combined association to be called the News/Media Alliance. The subtle name change reflects both a recognition that the two industries have traditionally had somewhat different interests and business models, and a realization that our paths to a flourishing future have been getting closer and closer for quite some time.
High Rates, Low Service: Why We Need Postal Reform
Magazine media publishers are standing up for readers – and all Americans – when it comes to protecting what all of us love about the U.S. Postal Service. For a variety of reasons, this great American institution is under stress. Service is declining, while postal rates have gone up, putting the Post Office on the verge of catastrophic mail volume decreases.
Magazine Media, Digitally Transformed
As many commentators have noted, the pandemic accelerated change that was already underway. That’s particularly true for the digital transformation, as remote work, remote learning, online shopping and streaming content all experienced unconstrained growth.