Average Circulation for Top 100 Magazines
2000
| RANK 2000 |
RANK 1999 |
PUBLICATION NAME |
2000 |
1999 |
% CHANGE |
| 1 |
1 |
NRTA/AARP BULLETIN |
20,936,279 |
20,554,989 |
1.90% |
| 2 |
2 |
MODERN MATURITY |
20,894,343 |
20,419,458 |
2.30% |
| 3 |
3 |
READER’S DIGEST |
12,589,919 |
12,692,369 |
-0.80% |
| 4 |
4 |
TV GUIDE |
10,388,083 |
11,461,612 |
-9.40% |
| 5 |
5 |
NATIONAL GEOGRAPHIC MAGAZINE |
7,892,852 |
8,566,453 |
-7.90% |
| 6 |
6 |
BETTER HOMES AND GARDENS |
7,622,981 |
7,605,845 |
0.20% |
| 7 |
7 |
FAMILY CIRCLE |
5,002,223 |
5,002,547 |
0.00% |
| 8 |
8 |
GOOD HOUSEKEEPING |
4,532,915 |
4,588,161 |
-1.20% |
| 9 |
11 |
WOMAN’S DAY |
4,195,200 |
4,177,306 |
0.40% |
| 10 |
9 |
LADIES’ HOME JOURNAL |
4,137,423 |
4,512,930 |
-8.30% |
|
|
TOTAL TOP 10* |
98,192,218 |
99,880,353 |
-1.70% |
| 11 |
10 |
MCCALL’S |
4,104,990 |
4,205,992 |
-2.40% |
| 12 |
12 |
TIME - THE WEEKLY NEWSMAGAZINE |
4,064,815 |
4,103,799 |
-0.90% |
| 13 |
13 |
PEOPLE WEEKLY |
3,539,034 |
3,599,198 |
-1.70% |
| 14 |
15 |
HOME & AWAY |
3,250,983 |
3,231,059 |
0.60% |
| 15 |
14 |
SPORTS ILLUSTRATED |
3,208,918 |
3,266,553 |
-1.80% |
| 16 |
17 |
NEWSWEEK |
3,141,578 |
3,162,551 |
-0.70% |
| 17 |
16 |
PLAYBOY |
3,113,103 |
3,202,087 |
-2.80% |
| 18 |
18 |
PREVENTION |
3,011,498 |
3,069,520 |
-1.90% |
| 19 |
20 |
WESTWAYS |
2,676,605 |
2,666,925 |
0.40% |
| 20 |
19 |
COSMOPOLITAN |
2,651,192 |
2,866,794 |
-7.50% |
| 21 |
22 |
VIA MAGAZINE |
2,612,806 |
2,551,805 |
2.40% |
| 22 |
21 |
THE AMERICAN LEGION MAGAZINE |
2,612,135 |
2,664,745 |
-2.00% |
| 23 |
NR |
GUIDEPOSTS |
2,546,565 |
- |
- |
| 24 |
23 |
SOUTHERN LIVING |
2,539,153 |
2,531,365 |
0.30% |
| 25 |
26 |
MARTHA STEWART LIVING |
2,373,557 |
2,308,656 |
2.80% |
|
|
TOTAL TOP 25* |
143,639,150 |
145,888,245 |
-1.50% |
| 26 |
25 |
SEVENTEEN |
2,372,269 |
2,388,364 |
-0.70% |
| 27 |
52 |
MAXIM |
2,307,737 |
1,408,206 |
63.90% |
| 28 |
24 |
REDBOOK |
2,304,273 |
2,525,824 |
-8.80% |
| 29 |
27 |
YM |
2,202,797 |
2,232,638 |
-1.30% |
| 30 |
28 |
GLAMOUR |
2,177,589 |
2,203,773 |
-1.20% |
| 31 |
29 |
U.S. NEWS & WORLD REPORT |
2,100,014 |
2,200,651 |
-4.60% |
| 32 |
30 |
NATIONAL ENQUIRER |
2,081,623 |
2,169,404 |
-4.00% |
| 33 |
31 |
TEEN |
2,077,150 |
2,094,532 |
-0.80% |
| 34 |
- |
O, THE OPRAH MAGAZINE |
2,066,440 |
- |
- |
| 35 |
32 |
AAA GOING PLACES |
2,065,799 |
2,040,951 |
1.20% |
| 36 |
33 |
SMITHSONIAN |
2,053,466 |
2,034,878 |
0.90% |
| 37 |
35 |
PARENTS |
1,998,647 |
1,797,064 |
11.20% |
| 38 |
34 |
MONEY |
1,907,377 |
1,952,013 |
-2.30% |
| 39 |
36 |
V.F.W. MAGAZINE |
1,766,113 |
1,795,352 |
-1.60% |
| 40 |
39 |
EBONY |
1,757,066 |
1,768,222 |
-0.60% |
| 41 |
37 |
FIELD & STREAM |
1,754,163 |
1,782,238 |
-1.60% |
| 42 |
38 |
STAR |
1,669,923 |
1,769,890 |
-5.60% |
| 43 |
40 |
COUNTRY LIVING |
1,662,499 |
1,658,511 |
0.20% |
| 44 |
41 |
MEN’S HEALTH |
1,639,362 |
1,635,630 |
0.20% |
| 45 |
42 |
TEEN PEOPLE |
1,635,921 |
1,604,201 |
2.00% |
| 46 |
44 |
WOMAN’S WORLD |
1,604,035 |
1,582,861 |
1.30% |
| 47 |
49 |
SHAPE |
1,578,161 |
1,465,455 |
7.70% |
| 48 |
54 |
IN STYLE |
1,578,062 |
1,397,218 |
12.90% |
| 49 |
45 |
GOLF DIGEST |
1,567,604 |
1,558,834 |
0.60% |
| 50 |
46 |
POPULAR SCIENCE |
1,560,758 |
1,556,148 |
0.30% |
|
|
TOTAL TOP 50* |
191,127,998 |
191,179,188 |
0.03% |
| 51 |
48 |
ENTERTAINMENT WEEKLY |
1,518,689 |
1,497,861 |
1.40% |
| 52 |
47 |
FIRST FOR WOMEN |
1,511,395 |
1,531,860 |
-1.30% |
| 53 |
55 |
PARENTING MAGAZINE |
1,459,669 |
1,396,392 |
4.50% |
| 54 |
50 |
COOKING LIGHT |
1,452,765 |
1,445,374 |
0.50% |
| 55 |
60 |
AMERICAN RIFLEMAN |
1,450,818 |
1,269,795 |
14.30% |
| 56 |
51 |
SUNSET, THE MAGAZINE OF WESTERN LIVING |
1,445,881 |
1,444,729 |
0.10% |
| 57 |
53 |
GOLF MAGAZINE |
1,403,074 |
1,402,785 |
0.00% |
| 58 |
56 |
CAR AND DRIVER |
1,392,283 |
1,371,424 |
1.50% |
| 59 |
71 |
HEALTH |
1,382,005 |
1,148,391 |
20.30% |
| 60 |
57 |
OUTDOOR LIFE |
1,361,049 |
1,364,267 |
-0.20% |
| 61 |
58 |
BOYS’ LIFE |
1,299,944 |
1,307,468 |
-0.60% |
| 62 |
59 |
MOTOR TREND |
1,274,452 |
1,289,030 |
-1.10% |
| 63 |
65 |
PC WORLD |
1,266,730 |
1,220,891 |
3.80% |
| 64 |
69 |
BON APPETIT |
1,255,366 |
1,171,422 |
7.20% |
| 65 |
62 |
ROLLING STONE |
1,252,887 |
1,251,606 |
0.10% |
| 66 |
77 |
SELF |
1,242,399 |
1,222,947 |
1.60% |
| 67 |
76 |
FAMILYFUN |
1,232,979 |
1,140,831 |
8.10% |
| 68 |
61 |
POPULAR MECHANICS |
1,231,821 |
1,255,348 |
-1.90% |
| 69 |
64 |
PC MAGAZINE |
1,227,460 |
1,229,562 |
-0.20% |
| 70 |
63 |
SCHOLASTIC PARENT & CHILD |
1,215,073 |
1,230,634 |
-1.30% |
| 71 |
68 |
ENDLESS VACATION |
1,207,106 |
1,171,817 |
3.00% |
| 72 |
78 |
THE FAMILY HANDYMAN |
1,153,056 |
1,121,366 |
2.80% |
| 73 |
75 |
VOGUE |
1,143,550 |
1,141,981 |
0.10% |
| 74 |
108 |
ESPN THE MAGAZINE |
1,123,041 |
844,944 |
32.90% |
| 75 |
43 |
LIFE |
1,120,338 |
1,603,950 |
-30.20% |
|
|
TOTAL TOP 75* |
223,751,828 |
222,631,035 |
0.50% |
| 76 |
96 |
THE AMERICAN HUNTER |
1,117,186 |
955,666 |
16.90% |
| 77 |
72 |
SESAME STREET MAGAZINE |
1,115,526 |
1,146,690 |
-2.70% |
| 78 |
73 |
THE ELKS MAGAZINE |
1,114,703 |
1,145,609 |
-2.70% |
| 79 |
80 |
SOAP OPERA DIGEST |
1,110,527 |
1,102,940 |
0.70% |
| 80 |
74 |
MADEMOISELLE |
1,106,794 |
1,142,077 |
-3.10% |
| 81 |
89 |
FITNESS |
1,091,313 |
1,002,664 |
8.80% |
| 82 |
82 |
VANITY FAIR |
1,060,167 |
1,058,528 |
0.20% |
| 83 |
87 |
COUNTRY HOME |
1,056,262 |
1,019,320 |
3.60% |
| 84 |
83 |
KIPLINGER’S PERSONAL FINANCE MAG. |
1,032,782 |
1,051,731 |
-1.80% |
| 85 |
86 |
MICHIGAN LIVING |
1,028,858 |
1,024,554 |
0.40% |
| 86 |
NR |
ZIFF DAVIS SMART BUSINESS FOR THE NEW ECONOMY |
1,028,061 |
- |
- |
| 87 |
70 |
DISCOVER |
1,018,412 |
1,156,672 |
-12.00% |
| 88 |
88 |
HOME |
1,013,273 |
1,008,634 |
0.50% |
| 89 |
91 |
ESSENCE |
1,006,858 |
1,000,498 |
0.60% |
| 90 |
NR |
VIM & VIGOR |
1,004,165 |
- |
- |
| 91 |
93 |
AMERICAN HOMESTYLE & GARDENING |
1,002,022 |
991,736 |
1.00% |
| 92 |
81 |
SPORT |
1,000,830 |
1,075,983 |
-7.00% |
| 93 |
66 |
CONSUMERS DIGEST |
1,000,033 |
1,200,221 |
-16.70% |
| 94 |
85 |
SCOUTING |
979,356 |
1,031,533 |
-5.10% |
| 95 |
95 |
VICTORIA |
967,410 |
965,516 |
0.20% |
| 96 |
92 |
TRAVEL + LEISURE |
960,848 |
997,742 |
-3.70% |
| 97 |
98 |
JET |
955,074 |
947,213 |
0.80% |
| 98 |
97 |
TODAY’S HOMEOWNER |
953,065 |
953,010 |
0.00% |
| 99 |
101 |
BUSINESS WEEK |
949,159 |
923,324 |
2.80% |
| 100 |
131 |
YAHOO! INTERNET LIFE |
944,366 |
699,024 |
35.10% |
|
|
TOTAL TOP 100* |
249,368,878 |
248,189,608 |
0.50% |
* Circulation primarily to AARP members who receive it as a membership benefit.
**Totals may not add exactly, due to rounding of averaged numbers.
Sources: Averages calculated by the MPA from Audit Bureau of Circulations statements for the first and second six months of each year. Domestic titles audited by ABC; annuals, international editions, and comics have been excluded.
View this fact sheet as a PDF
Top 100 Circ 2000.pdf
