MPA

Magazine Publishers of America

 
  • EMAIL
  • PRINT

Magazine Advertising Revenue by Classification, 2000

(PIB) CLASS NAME 2000 DOLLARS 1999 DOLLARS % CHANGE
B200 TELECOMMUNICATIONS 333,891,187 237,674,549 40.5
B500 COMPUTERS, SOFTWARE, INTERNET NEC 1,370,448,819 984,407,167 39.2
B700 OFFICE MACHINES, FURNITURE & SUPPLIES 97,383,561 88,540,860 10.0
B900 BUSINESS & TECHNOLOGY NEC 143,404,691 99,033,380 44.8
TECHNOLOGY 1,945,128,258 1,409,655,956 38.0
T100 AUTOMOTIVE, AUTOMOTIVE ACCESS & EQUIP 1,732,637,861 1,811,753,324 -4.4
V200 AUTOMOTIVE DEALERS & SERVICES 19,307,248 10,709,922 80.3
AUTOMOTIVE 1,751,945,109 1,822,463,246 -3.9
A100 READY-TO-WEAR 596,140,256 495,203,271 20.4
A200 UNDERCLOTHING & HOSIERY 58,359,080 86,390,184 -32.4
A300 FOOTWEAR 219,701,498 154,145,102 42.5
A400 APPAREL ACCESSORIES 82,738,037 76,281,715 8.5
A500 JEWELRY & WATCHES 282,937,244 206,619,685 36.9
A900 APPAREL NEC 74,097,441 86,342,212 -14.2
APPAREL & ACCESSORIES 1,313,973,556 1,104,982,169  
D100 COSMETICS & BEAUTY AIDS-WMN,M&W,UNISEX 669,721,565 575,263,200 16.4
D200 PERSONAL HYGIENE & HEALTH-WMN,M&W,UNISEX 286,167,955 285,754,644 0.1
D300 HAIR PRODUCTS & ACCESS-WMN,M&W,UNISEX 224,980,146 182,038,501 23.6
D400 TOILETRIES, HYGIENIC GDS & SKIN CARE-MEN 88,017,534 81,407,422 8.1
D900 DRUGS, TOILETRIES & FITNESS: COMB & NEC 3,401,485 6,672,610 -49.0
TOILETRIES & COSMETICS 1,272,288,685 1,131,136,377 12.5
H100 HOUSEHOLD FURNISHINGS & ACCESSORIES 275,425,266 277,992,420 -0.9
H200 HOUSEHOLD APPLIANCES, EQUIP & UTENSILS 165,846,646 160,635,457 3.2
H300 HOUSEHOLD SUPPLIES 129,253,782 116,141,145 11.3
H400 HOUSEHOLD SOAPS, CLEANSERS & POLISHES 136,738,076 137,845,250 -0.8
H500 AUDIO & VIDEO EQUIPMENT & SUPPLIES 288,077,201 264,569,807 8.9
H600 BUILDING MATERIALS, EQUIPMENT & FIXTURES 215,752,063 206,471,136 4.5
H900 HOME & BUILDING: COMB COPY & NEC 19,417,062 1,935,728 903.1
HOME FURNISHINGS & SUPPLIES 1,230,510,096 1,165,590,943 5.6
B600 MEDIA & ADVERTISING 1,211,402,510 888,590,361 36.3
B100 FINANCIAL 931,959,123 747,912,483 24.6
B400 INSURANCE & REAL ESTATE 265,880,238 268,379,972 -0.9
FINANCIAL, INSURANCE & REAL ESTATE 1,197,839,361 1,016,292,455 17.9
F100 INGREDIENTS, MIXES & SEASONINGS 195,630,146 179,315,936 9.1
F200 PREPARED FOODS 218,571,028 195,127,214 12.0
F300 DAIRY, PRODUCE, MEAT & BAKERY GOODS 322,045,743 282,633,508 13.9
F400 BEVERAGES 201,597,817 161,928,471 24.5
F500 CONFECTIONERY & SNACKS 212,338,272 156,569,246 35.6
F900 FOOD & BEVERAGES: COMB COPY & NEC 18,319,401 15,158,355 20.9
FOOD & FOOD PRODUCTS 1,168,502,407 990,732,730 17.9
D500 MEDICINES & PROPRIETARY REMEDIES 983,103,781 832,070,003 18.2
D600 EYE GLASSES, MEDICAL EQUIP & SUPPLIES 68,673,059 76,171,031 -9.8
D700 PHARMACEUTICAL HOUSES 70,752,003 47,973,402 47.5
D800 FITNESS & DIET PROGRAMS & SPAS 7,472,127 5,588,584 33.7
DRUGS & REMEDIES 1,130,000,970 961,803,020 17.5
V300 RETAIL 882,343,433 664,591,475 32.8
V400 DEPARTMENT STORES 101,512,194 89,851,279 13.0
V500 DISCOUNT DEPARTMENT & VARIETY STORES 79,779,805 53,705,922 48.5
V600 SHOPPING CENTERS & CATALOG SHOWROOMS 14,758,624 15,224,527 -3.1
RETAIL 1,078,394,056 823,373,203 31.0
V800 DIRECT RESPONSE COMPANIES 1,071,331,652 1,159,492,983 -7.6
T400 PUBLIC TRANSPORTATION, HOTELS & RESORTS 751,384,250 698,856,474 7.5
G200 CIGARETTES, TOBACCO & ACCESSORIES 400,561,682 485,983,668 -17.6
F600 BEER & WINE 73,612,392 64,705,042 13.8
F700 LIQUOR 287,598,357 232,190,281 23.9
BEER, WINE & LIQUOR 361,210,749 296,895,323 21.7
V100 MISC SERVICES & AMUSEMENTS 327,334,868 248,847,015 31.5
G900 GENERAL NEC 292,472,226 271,567,227 7.7
G400 SPORTING GOODS 245,660,230 241,344,794 1.8
B300 GOVERNMENT, POLITICS & ORGANIZATIONS 155,495,389 127,178,304 22.3
G100 MISC MERCHANDISE 148,042,182 130,071,163 13.8
B800 MANUFACTRG: MTRLS&EQUIP/FREIGHT/IND DEV 140,554,422 138,052,756 1.8
G600 PETS, PET FOODS & SUPPLIES 128,631,914 111,308,107 15.6
G800 SCHOOLS, CAMPS, SEMINARS 118,417,985 76,628,235 54.5
G500 GAMES, TOYS & HOBBYCRAFT 85,327,319 78,654,749 8.5
T200 GASOLINE, LUBRICANTS (TRANS) & FUELS 60,213,556 56,445,736 6.7
G300 RESTAURANTS 39,779,104 29,913,236 33.0
T300 AVIATION (EXCL FREIGHT) 24,244,221 17,404,159 39.3
G700 HORTICULTURE & FARMING 14,656,476 8,321,384 76.1
V900 MISC SVC,AMUSE,RETAIL,DIR RESP:COMB&NEC 2,100 3,925 -46.5
OVERALL TOTALS 17,665,305,333 15,491,589,698 14.0